/research-brief-blueprint
Standard template + checklist for scoping market research projects.
$ npx -y skills add gtmagents/gtm-agents --skill research-brief-blueprint --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/research-brief-blueprint
Context preview
The summary Claude sees to decide when to auto-load this skill.
Standard template + checklist for scoping market research projects.
SKILL.md
research-brief-blueprint.SKILL.mdname: research-brief-blueprint description: Standard template + checklist for scoping market research projects.
Research Brief Blueprint Skill
When to Use
- Kicking off any market research or insights program.
- Aligning stakeholders on objectives, hypotheses, timelines, and deliverables.
- Auditing vendor proposals or internal requests for completeness.
Framework
1. **Business Question** – decisions to inform, stakeholders, success metrics. 2. **Audience & Sample** – personas, geos, quotas, existing panels, exclusion criteria. 3. **Methods & Sources** – qualitative, quantitative, desk, experimentation, telemetry. 4. **Logistics** – budget, timeline, approvals, compliance considerations. 5. **Deliverables** – format, fidelity, access model, follow-up cadence.
Templates
- Brief doc (Notion/Doc) with structured sections + prompts.
- Intake form or ticket template for repeating the process at scale.
- Executive summary format to socialize scope before kickoff.
Tips
- Capture "out of scope" explicitly to avoid scope creep.
- Tie every method to a decision owner to keep studies focused.
- Pair with `run-market-landscape-study` and `launch-quantitative-survey` to auto-populate briefs.
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Free AI automation for sales, marketing, and growth teams. No coding required.
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