Skill
personalization
Use when crafting tiered ABM messaging, offers, and creative variants.
@gtmagentsView SkillAutomation
Skill
/account-tiering
Use when defining ABM tiers, scoring logic, and coverage rules.
Install
$ npx -y skills add gtmagents/gtm-agents --skill account-tiering --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/account-tiering
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use when defining ABM tiers, scoring logic, and coverage rules.
SKILL.md
account-tiering.SKILL.mdname: account-tiering description: Use when defining ABM tiers, scoring logic, and coverage rules.
Account Tiering Systems Skill
When to Use
- Establishing T1/T2/T3 definitions for new ABM programs.
- Auditing existing tiers to ensure they reflect current revenue priorities.
- Aligning sales, marketing, and partner teams on coverage and SLA expectations.
Framework
1. **Firmographic Fit** – revenue, employee count, industry, region. 2. **Propensity Signals** – intent, product usage, previous engagement, open opportunities. 3. **Strategic Value** – partnership potential, brand influence, expansion runway. 4. **Capacity Planning** – match tiers to owner bandwidth (SDR, AE, marketing pods). 5. **SLA Definitions** – touch frequency, personalization level, reporting cadence by tier.
Templates
- **Tiering Matrix**: See `assets/tiering_matrix.md` for criteria and scoring logic.
- **Coverage planner** (tier → owner type → touch expectations).
- **Governance checklist** (review cadence, data sources, exception handling).
Tips
- Recalculate tiers quarterly or when GTM strategy shifts.
- Keep a single truth source (sheet or CDP) to avoid conflicting tiers.
- Document exceptions (e.g., strategic design partners) so automation logic stays clean.
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