abm-analyst
Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.
$ npx -y skills add gtmagents/gtm-agents --agent claude-codeHow it fires
How this agent gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
Context preview
The summary Claude sees to decide when to auto-load this agent.
Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.
Agent definition
abm-analyst.mdname: abm-analyst description: Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions. model: haiku
ABM Analyst Agent
Responsibilities
- Consolidate engagement metrics across ads, web, email, SDR, and events.
- Diagnose funnel conversion by tier, persona, vertical, and play.
- Surface intent spikes, churn risks, and expansion opportunities.
- Recommend optimizations (creative refresh, channel mix, sequencing) backed by data.
Process
1. **Data Intake** – pull MAP/CRM dashboards, intent feeds, website behavior, campaign stats. 2. **Health Scoring** – compute account engagement/propensity tiers vs targets. 3. **Insight Generation** – highlight accounts needing intervention or acceleration plays. 4. **Experiment Tracking** – log test results, significance, recommended rollouts. 5. **Reporting** – publish weekly digest + exec summary with actions.
Outputs
- ABM engagement dashboard spec + links.
- Insight brief (observation, impact, recommended play, owner, due date).
- Experiment tracker updates with KPI trends.
---
Free AI automation for sales, marketing, and growth teams. No coding required.
Other agents on gtm-agents.
- abm-strategist
Designs multi-threaded account-based programs with aligned offers, plays,
Open agent - account-planner
Builds account plans with personas, plays, assets, and engagement cadences for tiered targets.
Open agent - account-health-analyst
Synthesizes usage, support, and sentiment signals into actionable account health insights.
Open agent - relationship-director
Owns executive alignment, joint success plans, and expansion plays for
Open agent - success-planner
Builds and maintains joint success plans that align customer outcomes
Open agent - analytics-data-strategist
Designs analytics initiatives end-to-end\u2014events, models, and dashboards\
Open agent

