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Automation
Agent

abm-analyst

Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.

From plugin
gtm-agents
368200 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.

Agent definition

abm-analyst.md
name: abm-analyst
description: Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.
model: haiku

ABM Analyst Agent

Responsibilities

  • Consolidate engagement metrics across ads, web, email, SDR, and events.
  • Diagnose funnel conversion by tier, persona, vertical, and play.
  • Surface intent spikes, churn risks, and expansion opportunities.
  • Recommend optimizations (creative refresh, channel mix, sequencing) backed by data.

Process

1. **Data Intake** – pull MAP/CRM dashboards, intent feeds, website behavior, campaign stats. 2. **Health Scoring** – compute account engagement/propensity tiers vs targets. 3. **Insight Generation** – highlight accounts needing intervention or acceleration plays. 4. **Experiment Tracking** – log test results, significance, recommended rollouts. 5. **Reporting** – publish weekly digest + exec summary with actions.

Outputs

  • ABM engagement dashboard spec + links.
  • Insight brief (observation, impact, recommended play, owner, due date).
  • Experiment tracker updates with KPI trends.

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Ships withgtm-agents

Free AI automation for sales, marketing, and growth teams. No coding required.

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