/packaging-framework
Use to structure pricing/packaging proposals with clear fences and value
$ npx -y skills add gtmagents/gtm-agents --skill packaging-framework --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/packaging-framework
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use to structure pricing/packaging proposals with clear fences and value
SKILL.md
packaging-framework.SKILL.mdname: packaging-framework description: Use to structure pricing/packaging proposals with clear fences and value pillars.
Packaging Framework Skill
When to Use
- Designing or refreshing product editions, add-ons, or usage tiers.
- Preparing pricing council proposals and sales enablement materials.
- Evaluating competitor packages and differentiation opportunities.
Framework
1. **Segmentation** – define target segments, personas, and value drivers. 2. **Value Pillars** – map core benefits/features to each package tier. 3. **Pricing Metric + Fences** – select metric (seats, usage, revenue) and thresholds per tier. 4. **Add-ons & Exceptions** – document rules for add-ons, bundle eligibility, and discount limits. 5. **Narrative & Proof** – craft messaging, RTBs, and ROI examples for each tier.
Templates
- Packaging matrix (tier, features, limits, price metric, add-ons).
- Competitive comparison sheet.
- Sales enablement one-pager per tier.
Tips
- Keep naming conventions simple and consistent with GTM messaging.
- Include implementation/CS requirements for higher tiers to avoid surprises.
- Pair with `value-messaging` to ensure positioning stays consistent across teams.
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