/messaging-framework

Use to structure value propositions, proof points, and objection responses

gtmagents@gtmagents

GitHub

From plugin

gtm-agents

368200 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --skill messaging-framework --agent claude-code

How it fires

How this skill gets triggered: by you, by Claude, or both.

Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.
Slash command/messaging-framework

Context preview

The summary Claude sees to decide when to auto-load this skill.

Use to structure value propositions, proof points, and objection responses

SKILL.md

messaging-framework.SKILL.md

name: messaging-framework
description: Use to structure value propositions, proof points, and objection responses
  for enablement assets.

Enablement Messaging Framework Skill

When to Use

Creating new sales plays, launch content, or talk tracks.
Refreshing messaging for competitive shifts or product updates.
Enabling partners or success teams with consistent narratives.

Framework

1. **Audience & Pain** – define persona, current pains, and desired state. 2. **Value Pillars** – articulate 2-3 core benefits with supporting proof. 3. **Proof & Stories** – attach metrics, customer quotes, ROI snippets, demos. 4. **Objection Handling** – map common objections to concise responses. 5. **CTA & Next Step** – specify recommended actions (demo, workshop, business case).