/launch-tiering

name: launch-tiering
description: Use when sizing go-to-market launches by impact, resources, and governance
  needs.

Launch Tiering Framework Skill

When to Use

• Evaluating upcoming releases to determine Tier 1/2/3 scope.
• Aligning stakeholders on budget, channels, and required deliverables.
• Documenting launch expectations for planning, approvals, and reporting.

Framework

1. **Impact Criteria** – ARR target, product scope, audience reach, competitive urgency. 2. **Resource Requirements** – channels activated, creative/engineering effort, regional needs. 3. **Governance Level** – exec involvement, war-room cadence, risk tolerance. 4. **Instrumentation** – telemetry readiness, reporting complexity, experimentation. 5. **Compliance & Dependencies** – legal/security review, partner commitments, support readiness.

Templates

• Tier scoring matrix (criteria, weights, thresholds, recommended resourcing).
• Tier playbook (required workstreams, artifacts, checkpoints, reporting).
• Approval checklist for tier changes or escalations.

Tips

• Reassess tier mid-cycle if scope or market conditions shift.
• Maintain a historical log of tier decisions for future benchmarking.
• Tie tier definitions to budgeting + staffing models to ensure consistency.

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