/editorial-calendar
Use when structuring pillar calendars, approvals, and cadence governance.
$ npx -y skills add gtmagents/gtm-agents --skill editorial-calendar --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/editorial-calendar
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use when structuring pillar calendars, approvals, and cadence governance.
SKILL.md
editorial-calendar.SKILL.mdname: editorial-calendar description: Use when structuring pillar calendars, approvals, and cadence governance.
Editorial Calendar Systems Skill
When to Use
- Planning multi-asset campaigns or pillar programs.
- Coordinating cross-functional review cycles.
- Auditing content backlog, status, and alignment to GTM themes.
Framework
1. **Cadence** – map publish dates, lead times, and dependencies. 2. **Ownership** – assign writers, reviewers, approvers, localization partners. 3. **Workflow Stages** – draft → review → design → legal → ready → scheduled → live. 4. **Metadata** – persona, stage, CTA, channels, asset type, pillar tag. 5. **Governance** – color-coding, status thresholds, reminder automation.
Templates
- Calendar view (by week) with status tags.
- Intake brief + approval checklist.
- Monday/Asana/Notion board schema for pipeline tracking.
Tips
- Keep a backlog column for ideas; groom weekly.
- Automate reminders for approvals to shorten cycle time.
- Document freeze windows (holidays, launches) to avoid conflicts.
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