/brand-measurement-dashboard

KPI framework and reporting system for tracking brand health, consistency,

gtmagents@gtmagents

GitHub

From plugin

gtm-agents

368200 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --skill brand-measurement-dashboard --agent claude-code

How it fires

How this skill gets triggered: by you, by Claude, or both.

Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.
Slash command/brand-measurement-dashboard

Context preview

The summary Claude sees to decide when to auto-load this skill.

KPI framework and reporting system for tracking brand health, consistency,

SKILL.md

brand-measurement-dashboard.SKILL.md

name: brand-measurement-dashboard
description: KPI framework and reporting system for tracking brand health, consistency,
  and impact.

Brand Measurement Dashboard Skill

When to Use

Establishing KPIs for brand initiatives or campaigns.
Building recurring dashboards for ELT, marketing, or product leadership.
Connecting creative execution metrics to business outcomes.

Framework

1. **Outcome Metrics** – awareness, consideration, preference, NPS, share of voice. 2. **Experience Metrics** – consistency scores, QA pass rate, accessibility compliance, latency. 3. **Engagement Metrics** – content consumption, event attendance, community participation. 4. **Business Impact** – influenced pipeline, win rate lift, pricing power, retention shifts. 5. **Governance Signals** – council throughput, exception volume, training completion.