/run-win-loss-program

Manages end-to-end win/loss research including sampling, interviews, analysis, and routing.

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gtmagents@gtmagents

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From plugin

gtm-agents

407199 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this command gets triggered: by you, by Claude, or both.

Fires itselfClaude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.
Slash command/run-win-loss-program

Context preview

What this command does when you run it.

Manages end-to-end win/loss research including sampling, interviews, analysis, and routing.

Command definition

run-win-loss-program.md

name: run-win-loss-program
description: Manages end-to-end win/loss research including sampling, interviews, analysis, and routing.
usage: /competitive-intelligence:run-win-loss-program --segment enterprise --period quarter --sample-size 12 --audience product,sales

Command: run-win-loss-program

Inputs

**segment** – target segment or region (enterprise, smb, strategic, apac, etc.).
**period** – timeframe (month, quarter, half, custom).
**sample-size** – number of deals to include (default 10).
**audience** – comma-separated recipients (product, sales, marketing, exec, pricing).
**focus-topics** – optional keywords (pricing, onboarding, security, support).

Workflow

1. **Sampling & Prep** – select deals across wins/losses, ensure mix of personas/products. 2. **Interview Coordination** – schedule interviews, share discussion guide, capture consent. 3. **Analysis & Tagging** – tag qualitative insights, align with quantitative pipeline metrics. 4. **Insight Synthesis** – highlight key drivers, quotes, and recommended actions per audience. 5. **Routing & Tracking** – assign follow-ups to owners, track status, and plan next cycle.

Outputs

Win/loss insight report with themes, quotes, and data visualizations.
Deal driver dashboard (e.g., pricing, product gap, competition) with trendlines.
Follow-up tracker mapping insights to backlog items and deadlines.