/pitch-media

Produces personalized media outreach plan with journalist targets, pitch copy, and follow-up cadence.

gtmagents@gtmagents

GitHub

From plugin

gtm-agents

368199 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this command gets triggered: by you, by Claude, or both.

Fires itselfClaude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.
Slash command/pitch-media

Context preview

What this command does when you run it.

Produces personalized media outreach plan with journalist targets, pitch copy, and follow-up cadence.

Command definition

pitch-media.md

name: pitch-media
description: Produces personalized media outreach plan with journalist targets, pitch copy, and follow-up cadence.
usage: /pr-communications:pitch-media --story "AI launch" --region US --tier "top" --embargo 2025-01-08T09:00:00Z

Command: pitch-media

Inputs

**story** – topic or angle for pitching.
**region** – target geography.
**tier** – outlet tier (top, trade, regional) to shape messaging.
**embargo** – ISO date/time for embargo (optional).
**assets** – optional links to press kit, product pages, executive bios.

Workflow

1. **Beat Matching** – surface relevant journalists/bloggers with background notes and prior coverage. 2. **Pitch Development** – craft customizable pitch email + subject line + bulletproof CTA. 3. **Sequencing** – define outreach order (exclusive, embargoed, broad) with timing and follow-up plan. 4. **Enablement** – produce briefing doc and attachments references. 5. **Tracking Plan** – set up CRM sheet or Airtable with response logging, deadlines, and sentiment.