/design-packaging

name: design-packaging
description: Creates pricing packages, usage metrics, and value fences aligned to target segments.
usage: /pricing-strategy:design-packaging --product "AI Platform" --segments "growth,enterprise" --pricing_metric seats --deliverables 3

Command: design-packaging

Inputs

• **product** – offering or bundle name.
• **segments** – comma-separated segments (smb, growth, enterprise, partner, public sector).
• **pricing_metric** – usage driver (seats, volume, consumption, feature tier).
• **deliverables** – number of packaging options to present.
• **constraints** – optional guardrails (target ASP, margin, required features).

Workflow

1. **Signal Intake** – pull customer insights, usage data, competitive benchmarks, and GTM priorities. 2. **Packaging Framework** – define good/better/best or modular structure with feature mapping. 3. **Value Fences** – outline metrics, thresholds, and add-on eligibility per package. 4. **Financial Modeling** – estimate ASP, margin, attach rate, and adoption across segments. 5. **Decision Kit** – produce comparison tables, positioning narratives, and approval checklist.

Outputs

• Packaging matrix (features, limits, pricing metric, add-ons).
• Scenario model (ASP, margin, ARR impact) per package.
• Enablement-ready summary deck.

Agent/Skill Invocations

• `pricing-architect` – leads framework + governance.
• `monetization-analyst` – models financial impact.
• `deal-desk-partner` – validates guardrails + exception policies.
• `packaging-framework` skill – provides structural templates.
• `value-messaging` skill – crafts positioning statements per tier.

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