/design-community-strategy

name: design-community-strategy
description: Creates multi-channel community strategy with personas, programming, and KPI plan.
usage: /community-building:design-community-strategy --personas builder,leader --objectives adoption,advocacy --horizon 2q --format deck

Command: design-community-strategy

Inputs

• **personas** – comma-separated member segments (builder, admin, exec, partner, champion).
• **objectives** – adoption | advocacy | retention | research | expansion (multi-select via comma list).
• **horizon** – time window for planning (quarter, half, year).
• **format** – deck | memo | workspace.
• **constraints** – budget, tooling, or compliance notes.

Workflow

1. **Insight Review** – pull latest product, GTM, and customer signals to anchor priorities. 2. **Persona Journey Mapping** – define value exchanges, needs, and hero moments per persona. 3. **Programming Blueprint** – outline channels, cadences, content pillars, and staffing requirements. 4. **Measurement Architecture** – map KPIs, dashboards, and attribution to business outcomes. 5. **Enablement & Governance** – document owners, councils, escalation paths, and tooling stack.

Outputs

• Community strategy deck/memo with objectives, personas, and programming roadmap.
• KPI + instrumentation plan tied to adoption, advocacy, or revenue impact.
• Stakeholder alignment summary with decisions, risks, and next steps.

Agent/Skill Invocations

• `community-ecosystem-strategist` – leads strategy synthesis and stakeholder management.
• `community-operations-lead` – validates operational feasibility + tooling.
• `community-program-matrix` skill – structures programming calendar.
• `community-kpi-dashboard` skill – defines measurement system.

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