/coordinate-channels

name: coordinate-channels
description: Align scheduling, messaging, and trafficking across all campaign channels.
usage: /campaign-orchestration:coordinate-channels --campaign "Q1 Launch" --channels "email,social,paid,events"

Coordinate Channels Command

Purpose

Provide a unified execution plan for cross-channel campaigns, detailing cadences, owners, specs, and QA checkpoints.

Syntax

/campaign-orchestration:coordinate-channels \
  --campaign "<name>" \
  --channels "email,social,paid,events" \
  --start "2025-01-10" \
  --end "2025-02-28"

Parameters

• `--campaign`: Campaign name or ID.
• `--channels`: Comma-delimited list of channels to orchestrate.
• `--start` / `--end`: Run dates for calendar generation.
• `--budget`: Optional channel budget map (JSON or CSV).
• `--offers`: Asset bundle or offer IDs to align messaging.
• `--tracking`: UTM/taxonomy style guide reference.

Output Package

• Master channel calendar (table + ICS export) with send dates, owners, statuses.
• Channel-specific checklists (assets required, approvals, QA steps, trafficking notes).
• Risk log (dependencies, blockers, mitigations).
• Reporting expectations (metrics per channel, refresh cadence).

Best Practices

• Sequence channels for storytelling (teaser -> announcement -> nurture).
• Lock copy deadlines at least 5 business days before launch.
• Share QA sign-off path (creative, legal, ops) to avoid delays.
• Maintain single source of truth for UTMs and tracking scripts.

---