/build-launch-plan
Produces a coordinated launch plan covering workstreams, assets, and KPIs.
$ npx -y skills add gtmagents/gtm-agents --agent claude-codeHow it fires
How this command gets triggered: by you, by Claude, or both.
- Fires itselfClaude auto-loads it when your prompt matches the work.
- You can call itInvoke it directly when you want it.
- Slash command
/build-launch-plan
Context preview
What this command does when you run it.
Produces a coordinated launch plan covering workstreams, assets, and KPIs.
Command definition
build-launch-plan.mdname: build-launch-plan description: Produces a coordinated launch plan covering workstreams, assets, and KPIs. usage: /product-marketing:build-launch-plan --product "AI copilot" --tier 1 --date 2025-02-10
Command: build-launch-plan
Inputs
- **product** – name/feature being launched.
- **tier** – 1, 2, or 3 to size scope/budget.
- **date** – target GA or announcement date.
- **segments** – optional audiences or verticals.
- **dependencies** – optional list (feature flag, pricing, compliance, etc.).
Workflow
1. **Launch Tiering** – confirm objectives, KPIs, and resource expectations. 2. **Workstream Mapping** – content, demand, enablement, success, comms, product readiness. 3. **Timeline** – backwards schedule with key milestones and checkpoints. 4. **Asset Checklist** – required collateral, demos, training, automation, tracking. 5. **Measurement** – define KPIs, instrumentation, reporting cadence, experiment ideas.
Outputs
- Launch plan board/table (workstream, owner, deliverables, status).
- KPI framework + dashboard spec.
- Risk log with mitigations.
Agent/Skill Invocations
- `launch-strategist` – oversees plan + governance.
- `launch-plays` skill – provides playbook templates by tier.
- `data-orchestrator` (cross-plugin) – ensures instrumentation readiness optional.
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Open command - /plan-plays
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Open command - /build-success-plan
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Open command - /plan-qbr
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Open command

