/build-battlecard-suite

name: build-battlecard-suite
description: Creates updated battlecards, objection handling, and enablement assets for target competitors.
usage: /competitive-intelligence:build-battlecard-suite --competitors alpha,beta --audience sales,cs --format deck --refresh-cadence monthly

Command: build-battlecard-suite

Inputs

• **competitors** – comma-separated competitor list.
• **audience** – sales | cs | marketing | exec | product (multi-select via comma list).
• **format** – deck | docset | notion | pdf.
• **refresh-cadence** – monthly | quarterly | on-demand.
• **data-links** – optional references (win/loss notes, recordings, research PDFs).

Workflow

1. **Intel Consolidation** – gather latest insights from CRM, call libraries, research hubs, and product notes. 2. **Narrative Refresh** – update positioning, traps, landmines, differentiation, and value proof. 3. **Play Development** – define talk tracks, objection handling, traps, and recommended assets. 4. **Packaging** – format deliverables per audience + format, including quick reference tables. 5. **Distribution & Feedback** – publish to enablement channels, capture usage + improvement requests.

Outputs

• Battlecard pack per competitor (PDF/deck/Notion) with messaging + plays.
• Objection handling sheet + competitive talk track scripts.
• Update log + adoption plan with owners.

Agent/Skill Invocations

• `battlecard-program-manager` – curates content + manages adoption plan.
• `market-insights-director` – validates differentiation + threat framing.
• `battlecard-library` skill – enforces battlecard structure + metadata.
• `executive-briefing-kit` skill – prepares exec-friendly highlights when audience includes leadership.

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