/blueprint-positioning

Generates a positioning/messaging framework with proof points tailored to target personas.

BOOST

gtmagents@gtmagents

GitHub

From plugin

gtm-agents

407199 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this command gets triggered: by you, by Claude, or both.

Fires itselfClaude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.
Slash command/blueprint-positioning

Context preview

What this command does when you run it.

Generates a positioning/messaging framework with proof points tailored to target personas.

Command definition

blueprint-positioning.md

name: blueprint-positioning
description: Generates a positioning/messaging framework with proof points tailored to target personas.
usage: /product-marketing:blueprint-positioning --product "AI copilot" --persona "RevOps" --tier 1

Command: blueprint-positioning

Inputs

**product** – name or initiative.
**persona** – target audience/persona.
**tier** – launch tier or priority (1-3).
**differentiators** – optional list of unique strengths to emphasize.
**proof_assets** – optional links to metrics, customers, analysts.

Workflow

1. **Insight Review** – aggregate persona pains, existing messaging, competitive claims. 2. **Positioning Canvas** – define audience, problem, solution, differentiation, proof. 3. **Message House** – craft headline statement, 2-3 pillars, supporting evidence + CTAs. 4. **Enablement Hooks** – create elevator pitch, demo storyline beats, objection responses. 5. **Localization Options** – highlight variations for segments/regions.