/analyze-competitive-landscape

name: analyze-competitive-landscape
description: Produces competitive landscape brief with threat levels, differentiators, and recommended actions.
usage: /competitive-intelligence:analyze-competitive-landscape --scope enterprise-saas --audience exec --window 30d --format deck

Command: analyze-competitive-landscape

Inputs

• **scope** – product line, segment, or geo focus.
• **audience** – exec | product | sales | marketing.
• **window** – analysis timeframe (30d, 60d, quarter, custom).
• **format** – deck | memo | docset.
• **signals** – optional URLs/files to include (research, CRM stats, win/loss exports).

Workflow

1. **Signal Aggregation** – pull intel from research feeds, CRM, sales notes, and market news. 2. **Threat Assessment** – evaluate competitor moves, assign severity/confidence, link to metrics. 3. **Differentiation Mapping** – highlight core strengths/weaknesses vs each rival. 4. **Action Planning** – recommend counter plays, investments, or messaging pivots per stakeholder. 5. **Executive Packaging** – format narrative, visuals, and action register for the requested format.

Outputs

• Competitive brief (deck/memo) with threat levels, trends, and insights.
• Action register with owners, due dates, and success metrics.
• Appendix with referenced signals, quotes, and supporting data.

Agent/Skill Invocations

• `market-insights-director` – leads synthesis + executive narrative.
• `battlecard-program-manager` – feeds differentiation + plays into the brief.
• `market-signal-tracker` skill – structures signals + metadata.
• `executive-briefing-kit` skill – enforces storytelling + action format.

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