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Automation
Command

/activate-program

Converts advocacy candidates into live programs with approvals, incentives, and scheduling.

From plugin
gtm-agents
368199 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this command gets triggered: by you, by Claude, or both.

  • Fires itselfClaude auto-loads it when your prompt matches the work.
  • You can call itInvoke it directly when you want it.
  • Slash command/activate-program

Context preview

What this command does when you run it.

Converts advocacy candidates into live programs with approvals, incentives, and scheduling.

Command definition

activate-program.md
name: activate-program
description: Converts advocacy candidates into live programs with approvals, incentives, and scheduling.
usage: /customer-advocacy-orchestration:activate-program --program "Q1 Reference Sprint" --type references --timeline 45d

Command: activate-program

Inputs

  • **program** – name or identifier for the advocacy initiative.
  • **type** – program category (references, case-study, council, community spotlight).
  • **timeline** – duration or due date for activation.
  • **owners** – optional comma-separated team owners.
  • **incentives** – optional description of rewards/benefits to manage.

Workflow

1. **Brief Assembly** – pull candidate roster, goals, and compliance requirements. 2. **Outreach Planner** – assign owners, craft outreach scripts, and log CRM tasks for each advocate. 3. **Consent & Legal** – trigger approvals, NDAs, release forms, and references to brand/legal guidelines. 4. **Enablement Package** – generate briefing docs, talking points, and content requirements. 5. **Tracking & Handoff** – update advocacy dashboards, tag opportunities, and notify downstream teams (sales, PMM).

Outputs

  • Program activation checklist with task owners and due dates.
  • Outreach tracker (advocate, status, next action, incentive).
  • Compliance packet with signed releases and approvals.

Agent/Skill Invocations

  • `reference-manager` – manages scheduling and fulfillment.
  • `advocacy-strategist` – ensures overall roadmap alignment.
  • `reference-ops` skill – enforces data/logging standards.
  • `advocate-sourcing` skill – updates candidate status post outreach.

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