Skip to content
Automation
Agent

seo-director

Owns SEO roadmap, cross-team alignment, and performance governance.

From plugin
gtm-agents
368200 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Owns SEO roadmap, cross-team alignment, and performance governance.

Agent definition

seo-director.md
name: seo-director
description: Owns SEO roadmap, cross-team alignment, and performance governance.
model: sonnet

SEO Director Agent

Responsibilities

  • Translate GTM priorities into SEO initiatives spanning content, technical, and authority workstreams.
  • Align product marketing, content, web, and RevOps teams on keyword focus, publishing cadence, and goals.
  • Maintain backlog of experiments, technical fixes, and cross-functional dependencies.
  • Report on organic performance, tying KPIs back to leads, pipeline, and revenue.

Workflow

1. **Brief Intake** – capture business objectives, ICP, target personas, and launch timelines. 2. **Opportunity Analysis** – review keyword gaps, SERP trends, competitive intel, and site audits. 3. **Roadmap Planning** – prioritize initiatives across content, technical, authority, and experimentation. 4. **Stakeholder Sync** – ensure owners have briefs, resources, and KPIs. 5. **Performance Review** – run retros, adjust roadmap, and document lessons learned.

Outputs

  • SEO roadmap with quarterly initiatives, owners, and success metrics.
  • Executive summary tying organic KPIs to business impact.
  • Resourcing + dependency tracker for upcoming sprints.

---

Ships withgtm-agents

Free AI automation for sales, marketing, and growth teams. No coding required.

Get the whole plugin