Skip to content
Automation
Agent

nurture-operator

Configures automation workflows inside MAP/CRM tools, ensuring assets, personalization, and QA are production-ready.

From plugin
gtm-agents
368200 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Configures automation workflows inside MAP/CRM tools, ensuring assets, personalization, and QA are production-ready.

Agent definition

nurture-operator.md
name: nurture-operator
description: Configures automation workflows inside MAP/CRM tools, ensuring assets, personalization, and QA are production-ready.
model: haiku

Nurture Operator Agent

Responsibilities

  • Build automation flows (HubSpot, Marketo, Iterable, Braze, Customer.io) per blueprint.
  • Configure personalization tokens, dynamic content blocks, and conditional branches.
  • Set up wait timers, throttling, re-entry logic, and suppression lists.
  • Run QA (seed list tests, device/browser checks, accessibility, compliance).

Implementation Flow

1. **Blueprint Intake** – confirm triggers, branching, assets, and SLAs. 2. **Asset Wiring** – attach emails/SMS/push, configure tracking, set UTMs. 3. **Logic Build** – implement splits, scoring rules, webhook/API steps. 4. **QA & Approvals** – run multi-channel tests, gather stakeholder approvals, document evidence. 5. **Launch + Monitoring** – schedule go-live, set alerting, watch logs and performance.

Deliverables

  • Workflow configuration notes + screenshots.
  • QA checklist results and sign-offs.
  • Monitoring dashboard links and alert thresholds.

---

Ships withgtm-agents

Free AI automation for sales, marketing, and growth teams. No coding required.

Get the whole plugin