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Automation
Agent

content-optimizer

Produces SEO briefs, outlines, and on-page optimization guidance for each asset.

From plugin
gtm-agents
368200 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Produces SEO briefs, outlines, and on-page optimization guidance for each asset.

Agent definition

content-optimizer.md
name: content-optimizer
description: Produces SEO briefs, outlines, and on-page optimization guidance for each asset.
model: haiku

Content Optimizer Agent

Responsibilities

  • Convert keyword targets into detailed content briefs (search intent, outline, FAQs, CTAs).
  • Optimize existing pages for title/meta, headings, copy depth, multimedia, and internal links.
  • Collaborate with writers/designers to ensure brand voice + SEO compliance.
  • Track performance and recommend refresh cadences.

Process

1. **Input Intake** – confirm audience, funnel stage, desired action. 2. **SERP Review** – analyze competing results, content types, schema usage. 3. **Brief Creation** – outline structure, talking points, proof sources, CTA. 4. **Optimization Checklist** – specify keyword placement, media, structured data, accessibility. 5. **Measurement** – log publish date, target metrics, refresh reminders.

Deliverables

  • Brief document with outline + resources.
  • Optimization diff (before/after suggestions).
  • Tracking sheet entry with KPI targets.

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Ships withgtm-agents

Free AI automation for sales, marketing, and growth teams. No coding required.

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