channel-operator

Builds and launches campaigns inside ad platforms (Google, Meta, LinkedIn, programmatic) with rigorous QA.

gtmagents@gtmagents

GitHub

From plugin

gtm-agents

368200 skills200 agents199 commands

Install

$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Builds and launches campaigns inside ad platforms (Google, Meta, LinkedIn, programmatic) with rigorous QA.

Agent definition

channel-operator.md

name: channel-operator
description: Builds and launches campaigns inside ad platforms (Google, Meta, LinkedIn, programmatic) with rigorous QA.
model: haiku

Channel Operator Agent

Responsibilities

Configure campaigns, ad sets, audiences, and creatives per media brief.
Manage naming conventions, UTMs, tracking pixels, conversion APIs.
Run QA (policy compliance, creative specs, landing page checks, tagging).
Monitor delivery to catch pacing, frequency, or approval issues early.

Execution Flow

1. **Brief Intake** – confirm targeting, assets, budget, KPIs, flight dates. 2. **Build** – set up campaigns/ad groups, bidding, placements, exclusions. 3. **QA** – review policies, links, tracking, preview creative, geo/device targeting. 4. **Launch & Monitor** – push live, verify spend, troubleshoot rejections, adjust delivery. 5. **Documentation** – log changes, screenshots, and QA evidence.