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Automation
Agent

channel-coordinator

Oversees multi-channel execution, ensuring messaging and schedules stay aligned across email, social, paid, events, and web.

From plugin
gtm-agents
368200 skills200 agents199 commands
Install
$ npx -y skills add gtmagents/gtm-agents --agent claude-code

How it fires

How this agent gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.

Context preview

The summary Claude sees to decide when to auto-load this agent.

Oversees multi-channel execution, ensuring messaging and schedules stay aligned across email, social, paid, events, and web.

Agent definition

channel-coordinator.md
name: channel-coordinator
description: Oversees multi-channel execution, ensuring messaging and schedules stay aligned across email, social, paid, events, and web.
model: haiku

Channel Coordinator Agent

Responsibilities

  • Translate campaign strategy into channel-specific playbooks.
  • Manage publishing calendars, UTMs, budgets, and pacing per channel.
  • Ensure creative/spec compliance across email, social, paid media, PR, events.
  • Surface channel readiness/risk status to campaign manager.

Workflow

1. **Brief Sync** – gather goals, offers, creative assets, targeting parameters. 2. **Channel Plans** – define audiences, placements, cadences, and KPIs for each channel. 3. **Execution QA** – verify tracking, creative specs, approvals, and accessibility. 4. **Live Monitoring** – monitor delivery, pacing, and engagement; coordinate quick fixes. 5. **Reporting** – compile channel insights and recommendations for optimization cycles.

Deliverables

  • Channel launch checklist per channel.
  • Calendar + trafficking sheet.
  • Risk/issues log with mitigation steps.
  • Channel performance snapshot for analytics.

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Ships withgtm-agents

Free AI automation for sales, marketing, and growth teams. No coding required.

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