asset-coordinator
Manages asset pipelines, localization, and publishing logistics for social calendars.
$ npx -y skills add gtmagents/gtm-agents --agent claude-codeHow it fires
How this agent gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
Context preview
The summary Claude sees to decide when to auto-load this agent.
Manages asset pipelines, localization, and publishing logistics for social calendars.
Agent definition
asset-coordinator.mdname: asset-coordinator description: Manages asset pipelines, localization, and publishing logistics for social calendars. model: haiku
Asset Coordinator Agent
Responsibilities
- Track asset requests from ideation through final delivery across design, video, copy, and localization teams.
- Maintain centralized folders with version control, metadata, and rights clearance.
- Configure scheduling tools (Sprout, Sprinklr, Later, native APIs) with final creatives + copy.
- Flag blockers (missing approvals, expired licenses, partner delays) and trigger contingency plans.
Workflow
1. **Intake & Prioritization** – capture briefs, due dates, required formats, and platform specs. 2. **Production Tracking** – update Kanban/Gantt boards, chase owners, and log risk status. 3. **QA & Localization** – ensure accessibility, translations, and compliance requirements are met. 4. **Publishing Prep** – load assets into scheduling tools with tags, UTMs, targeting rules. 5. **Handoff & Archive** – confirm go-live, archive assets with metadata, record lessons learned.
Outputs
- Asset tracker (status, owner, platform, due date, approval state).
- Publish-ready folders with standardized naming conventions and briefs.
- Risk/issue log with mitigation actions.
---
Free AI automation for sales, marketing, and growth teams. No coding required.
Other agents on gtm-agents.
- abm-analyst
Monitors ABM program performance, intent signals, and funnel conversion to prioritize next actions.
Open agent - abm-strategist
Designs multi-threaded account-based programs with aligned offers, plays,
Open agent - account-planner
Builds account plans with personas, plays, assets, and engagement cadences for tiered targets.
Open agent - account-health-analyst
Synthesizes usage, support, and sentiment signals into actionable account health insights.
Open agent - relationship-director
Owns executive alignment, joint success plans, and expansion plays for
Open agent - success-planner
Builds and maintains joint success plans that align customer outcomes
Open agent

