/executive-briefs
Use to craft concise revenue updates for executives and boards.
$ npx -y skills add gtmagents/gtm-agents --skill executive-briefs --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/executive-briefs
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use to craft concise revenue updates for executives and boards.
SKILL.md
executive-briefs.SKILL.mdname: executive-briefs description: Use to craft concise revenue updates for executives and boards.
Executive Brief System Skill
When to Use
- Delivering forecast updates to ELT or board audiences.
- Summarizing revenue risks/opportunities with clear asks.
- Packaging meeting-ready decks or memos that pull from forecast + variance analysis outputs.
Framework
1. **Audience Lens** – capture what the audience cares about (growth, margin, cash, runway) and tailor tone. 2. **Story Arc** – set context, state the headline (ahead/behind), outline drivers, and present mitigation plan. 3. **Evidence Layer** – include key charts/tables with consistent formatting + footnotes. 4. **Decision & Ask** – specify what approval, resource shift, or unblock is needed. 5. **Appendix & Audit Trail** – link to deeper dashboards, logs, and forecast files for transparency.
Templates
- One-slide executive summary (headline, numbers, drivers, actions).
- Board memo outline (context, highlights, lowlights, requests).
- Risk register snippet for ongoing tracking.
Tips
- Use consistent metric definitions and color-coding to avoid confusion.
- Keep main section under one page/slide, move detail to appendix.
- Reference `variance-analysis` findings and `forecast-modeling` assumptions in footnotes.
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Free AI automation for sales, marketing, and growth teams. No coding required.
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