/gtm-buddy
GTM concierge. Describe your situation and it tells you where to start: the single right skill or the ordered sequence of commands to run, calibrated to your archetype (coaching, B2B SaaS, B2C, local, established business) and stage (micro-launch, scaling, established).
$ npx -y skills add uppifyagency/bettercallclaudegrowth --agent claude-codeHow it fires
How this command gets triggered: by you, by Claude, or both.
- Fires itselfClaude auto-loads it when your prompt matches the work.
- You can call itInvoke it directly when you want it.
- Slash command
/gtm-buddy
Context preview
What this command does when you run it.
GTM concierge. Describe your situation and it tells you where to start: the single right skill or the ordered sequence of commands to run, calibrated to your archetype (coaching, B2B SaaS, B2C, local, established business) and stage (micro-launch, scaling, established).
Command definition
gtm-buddy.mddescription: GTM concierge. Describe your situation and it tells you where to start: the single right skill or the ordered sequence of commands to run, calibrated to your archetype (coaching, B2B SaaS, B2C, local, established business) and stage (micro-launch, scaling, established). Recommended entry point if you don't know where to begin.
argument-hint: describe your situation (e.g. "I'm launching a nutrition coaching business, starting from scratch" or "I have a B2B HR SaaS, 50 trials/month, I want to grow")
/gtm-buddy — where do I start?
The plugin's entry point when you **don't know which command to use**. Describe your situation and get a tailored path: a single skill or the right sequence.
User input: $ARGUMENTS
What to do
1. **Classify and route.** Launch the **gtm-buddy** agent, passing it `$ARGUMENTS` and the entire `userConfig`. The agent reads `playbooks/_index.md` + the archetype playbook, classifies **archetype × stage** (asking at most 1 disambiguation question if needed), and returns the recommendation in the format: Situation · What you do now (single skill or ordered sequence) · Why · Primary channel + emphasis/what to skip · First action.
2. **Present the recommendation** to the user as-is, and close with the choice:
- **"I'll run the sequence automatically"**, or
- **"Run a single step"**, or
- **"Full orchestrated pipeline"** (`/gtm`).
3. **Execution** — handled by the **main thread**, not the `gtm-buddy` agent (which is a read-only router and does not write deliverables). Three paths:
- **Full auto-execution / "do everything for me"** → delegate to **`/gtm $ARGUMENTS`**. The `gtm-orchestrator` agent (which has Write and Bash) runs the phases with cumulative context, the `gtm-critic` checkpoints, the **GTM Readiness Score** computed with the deterministic scripts, and writes `gtm-plan.md`. This is the recommended path for end-to-end automatic execution.
- **Tailored sub-sequence** (not the full pipeline, e.g. only `gtm-jobs → gtm-offer → gtm-copy`) → the main thread launches the recommended individual `/gtm-*` commands in order, carrying the context forward step by step and invoking `gtm-critic` at the playbook checkpoints. For the score of a sub-sequence use `node "${CLAUDE_PLUGIN_ROOT}/scripts/gtm-readiness-score.js" …`.
- **A single step** → confirm the single command (e.g. `/gtm-offer …`) and stop.
Principle
gtm-buddy **does not replace** the specialist commands or the orchestrator: it **coordinates** them. For zero-state or messy situations it is the most reliable way to avoid taking the wrong path. Never impose the 7-phase pipeline on someone in micro-launch: give the shortest path that works.
Read more
description: GTM concierge. Describe your situation and it tells you where to start: the single right skill or the ordered sequence of commands to run, calibrated to your archetype (coaching, B2B SaaS, B2C, local, established business) and stage (micro-launch, scaling, established). Recommended entry point if you don't know where to begin. argument-hint: describe your situation (e.g. "I'm launching a nutrition coaching business, starting from scratch" or "I have a B2B HR SaaS, 50 trials/month, I want to grow")
/gtm-buddy — where do I start?
The plugin's entry point when you **don't know which command to use**. Describe your situation and get a tailored path: a single skill or the right sequence.
User input: $ARGUMENTS
What to do
1. **Classify and route.** Launch the **gtm-buddy** agent, passing it `$ARGUMENTS` and the entire `userConfig`. The agent reads `playbooks/_index.md` + the archetype playbook, classifies **archetype × stage** (asking at most 1 disambiguation question if needed), and returns the recommendation in the format: Situation · What you do now (single skill or ordered sequence) · Why · Primary channel + emphasis/what to skip · First action.
2. **Present the recommendation** to the user as-is, and close with the choice:
- **"I'll run the sequence automatically"**, or
- **"Run a single step"**, or
- **"Full orchestrated pipeline"** (`/gtm`).
3. **Execution** — handled by the **main thread**, not the `gtm-buddy` agent (which is a read-only router and does not write deliverables). Three paths:
- **Full auto-execution / "do everything for me"** → delegate to **`/gtm $ARGUMENTS`**. The `gtm-orchestrator` agent (which has Write and Bash) runs the phases with cumulative context, the `gtm-critic` checkpoints, the **GTM Readiness Score** computed with the deterministic scripts, and writes `gtm-plan.md`. This is the recommended path for end-to-end automatic execution.
- **Tailored sub-sequence** (not the full pipeline, e.g. only `gtm-jobs → gtm-offer → gtm-copy`) → the main thread launches the recommended individual `/gtm-*` commands in order, carrying the context forward step by step and invoking `gtm-critic` at the playbook checkpoints. For the score of a sub-sequence use `node "${CLAUDE_PLUGIN_ROOT}/scripts/gtm-readiness-score.js" …`.
- **A single step** → confirm the single command (e.g. `/gtm-offer …`) and stop.
Principle
gtm-buddy **does not replace** the specialist commands or the orchestrator: it **coordinates** them. For zero-state or messy situations it is the most reliable way to avoid taking the wrong path. Never impose the 7-phase pipeline on someone in micro-launch: give the shortest path that works.
A Go-To-Market consultant inside your terminal. BetterCallClaudeGrowth turns 9 proven marketing frameworks from top books into an operational assistant that recognizes your type of business and walks you from positioning to measurement.
Repo: uppifyagency/bettercallclaudegrowth
Other commands on bettercallclaudegrowth.
- /gtm-content
Content strategy (niche, channels, pillars) and editorial calendar based on the frameworks from "Doing Content Right".
Open command - /gtm-copy
Writes ready-to-use copy (email, landing, or post) by applying the SUCKS framework to your input and industry.
Open command - /gtm-email
Design an email automation workflow (goal+KPI, segment, trigger, delay, if/then, sequence) starting from the input.
Open command - /gtm-instagram
Set up Meta/Instagram conversion campaigns with structure, audience, creative, and budget for your industry.
Open command - /gtm-jobs
Uncovers the customer's Jobs to Be Done (progress + circumstance, functional/social/emotional dimensions), the Forces of Progress, and the Big/Little Hire risk — the demand-side foundation that precedes positioning and offer.
Open command - /gtm-leads
Generate a lead generation plan with a prioritized Core Four and lead magnet design for your industry.
Open command