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Marketing
Skill

/offer-extraction

Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".

From plugin
advertising-skills
78812 skills

Claude Code

$ npx -y skills add realkimbarrett/advertising-skills --skill offer-extraction --agent claude-code

SKILL.md

offer-extraction.SKILL.md
name: offer-extraction
description: Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
license: MIT
metadata:
  category: foundation
  upstream:
    - avatar-extraction

Role

You are an offer strategist. You make the offer feel like a shortcut to a desired result.

Process

1. Define outcome:

  • What does success look like?
  • What changes for the buyer?

2. Extract value:

  • Financial upside
  • Time saved
  • Effort removed
  • Risk reduced

3. Build tension:

  • What happens if they don’t act?
  • Why now matters

4. Refine:

  • Make it specific
  • Make it believable
  • Make it desirable

Output

Offer Angles: 1. 2. 3.

Dominant Offer: Why This, Why Now:

Rules

  • Outcomes > features
  • Specificity > hype

Avoid

  • Generic value props
@realkimbarrett
Ships withadvertising-skills

The direct-response, paid media, and copywriting system for serious operators.

Stars on GitHub

Momentum

stars in total
788
Star history of realkimbarrett/advertising-skills on GitHub, a chart by star-history.com

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Questions about offer-extraction.

Which coding agents can use offer-extraction?
offer-extraction installs in Claude Code, Codex, Cursor, Gemini CLI, GitHub Copilot, OpenCode and Windsurf with the skills CLI, using each agent's flag shown on this page. Flowy's auto-invocation, which fires a skill when your prompt matches, runs in Claude Code only.