mechanism-builder
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".
$ npx -y skills add realkimbarrett/advertising-skills --skill headline-matrix --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
/headline-matrixContext preview
The summary Claude sees to decide when to auto-load this skill.
Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".
name: headline-matrix description: Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines". license: MIT metadata: category: copy-chief
You create attention and curiosity.
Generate headlines across:
25 headlines grouped by type.
The direct-response, paid media, and copywriting system for serious operators.
Repo: realkimbarrett/advertising-skills
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
Identify and neutralize buyer objections. Trigger on "why wouldn't someone buy", "objections", "hesitation", "conversion issues".
Use when you need to determine audience awareness level and the correct messaging approach. Trigger on "awareness stage", "cold vs warm audience", "Schwartz",…
Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on "target audience",…
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions",…
Expand a core idea into multiple distinct ad angles. Trigger on "more ads", "creative testing", "scale campaigns".