10X Content Expert

A comprehensive Claude Code skills plugin for AI-powered content creation. Creates emails, social media content, presentations, blogs, and more - all aligned with your brand voice and informed by your reference materials.

Quick Setup (One Command)

Before using these skills, run this setup command:

python setup.py

This will:

• Install all required Python packages
• Create necessary folders
• Set up the environment

Prerequisites:

• Python 3.9 or higher installed
• pip (Python package manager)

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Features

Content Creation

• Emails - Cold emails, nurture sequences, newsletters, promotions
• Social Media - LinkedIn, Twitter, Instagram posts and threads
• Presentations - Pitch decks, sales presentations, training content
• Blogs & Articles - How-to guides, thought leadership, case studies
• Hooks & CTAs - Headlines, subject lines, calls-to-action

Reference-Powered Intelligence

• Transcript Analysis - Extract insights from video/audio transcripts
• Brand Voice Learning - Maintains consistent voice across all content
• Example Learning - Learns from your best-performing content
• Theme Extraction - Identifies key themes across your materials

Local File Editing

• PDF - Read, modify, merge, split, extract text
• PowerPoint - Edit slides, text, images, notes
• Word - Modify documents, tables, formatting
• Excel - Update cells, formulas, sheets

Canva Integration (Optional)

When explicitly requested, create designs using Canva API:

• Social Graphics - Instagram posts, LinkedIn banners, Twitter headers
• Presentations - Pitch decks, sales presentations in Canva
• Videos - Short-form video content
• Export - Download designs in any format (PDF, PNG, PPTX, etc.)

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Installation

Step 1: Download/Clone

Place this folder in your projects directory.

Step 2: Run Setup

cd 10x-Content-Expert
python setup.py

Step 3: Add Your References (Optional but Recommended)

Add your content to the references/ folder:

• Transcripts from training videos, webinars, podcasts
• Examples of your best emails, social posts, blogs
• Brand voice guidelines

Step 4: Start Claude Code

claude

Use /content to access all content creation capabilities!

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Usage Examples

Quick Content Creation

"Write a LinkedIn post about content marketing"
"Create an email sequence for my new course"
"Generate 10 headlines for my blog post"
"Write a pitch deck outline for my startup"

Reference-Based Content

"Analyze my transcripts and extract key insights"
"Create social posts from my webinar transcript"
"Learn my brand voice from these examples"

Multi-Format Projects

"I need content for my product launch - emails, social, and presentation"
"Repurpose my blog post into social media content"
"Create a content calendar from my training materials"

Local File Editing

"Edit my presentation.pptx and update the slides"
"Modify my document.docx - replace company name"
"Update cell B5 in my spreadsheet.xlsx"

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How It Works

3-Mode Workflow

1. PLAN - Analyze request, review references, create strategy
2. CLARIFY - Ask questions, understand requirements
3. IMPLEMENT - Create content using appropriate frameworks

Reference Learning

Your References (references/)  →  Analysis  →  Personalized Content
   - Transcripts                    - Themes     - On-brand
   - Examples                       - Quotes     - Consistent voice
   - Brand voice                    - Style      - Informed by your content

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Project Structure

10x-Content-Expert/
├── .claude/                    # Claude Code integration
│   ├── skills/                 # 27 specialized skills
│   │   ├── content-manager     # Main content orchestrator
│   │   ├── content-analyzer    # Reference analysis
│   │   ├── email-copywriter    # Email content
│   │   ├── social-media-writer # Social media content
│   │   ├── presentation-content# PPT content
│   │   ├── blog-article-writer # Long-form content
│   │   ├── hook-generator      # Headlines & CTAs
│   │   ├── nurture-sequence    # Email sequences
│   │   ├── content-repurposer  # Format transformation
│   │   ├── brand-voice-manager # Voice consistency
│   │   ├── content-frameworks  # Copywriting reference
│   │   ├── local-*             # File editing skills
│   │   └── canva-*             # Canva API skills
│   ├── agents/                 # Planning & execution
│   └── commands/               # /content and /canva commands
│
├── scripts/                    # Python utilities
│   ├── content/                # Content analysis scripts
│   │   ├── analyze_transcript.py
│   │   ├── extract_themes.py
│   │   ├── find_quotes.py
│   │   └── analyze_brand_voice.py
│   └── local/                  # File editing utilities
│
├── references/                 # YOUR REFERENCE MATERIALS
│   ├── transcripts/            # Video/audio transcripts
│   ├── examples/               # High-performing content
│   ├── brand-voice/            # Brand guidelines
│   └── templates/              # Content templates
│
├── input/                      # Files to edit
├── output/                     # Generated content & results
│
├── setup.py                    # ONE-TIME SETUP SCRIPT
├── requirements.txt            # Python dependencies
└── README.md                   # This file

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Skills Available

Content Creation (11 skills)

Skill	Description
content-manager	Main orchestrator, routes to specialists
content-analyzer	Analyzes transcripts, extracts insights
email-copywriter	All types of email content
social-media-writer	LinkedIn, Twitter, Instagram content
presentation-content	PPT, pitch decks, training
blog-article-writer	Long-form content, guides, articles
hook-generator	Headlines, subject lines, CTAs
nurture-sequence	Email drip campaigns, sequences
content-repurposer	Transform content across formats
brand-voice-manager	Maintain voice consistency
content-frameworks	Copywriting framework reference

Local File Editing (5 skills)

Skill	Description
local-file-manager	Routes to correct editor
local-pdf-editor	PDF manipulation
local-pptx-editor	PowerPoint editing
local-docx-editor	Word document editing
local-xlsx-editor	Excel spreadsheet editing

Canva API Skills (11 skills)

Skill	Description
canva-manager	Main Canva orchestrator
canva-explorer	Browse designs, folders, assets
canva-export	Export designs to any format
canva-image-editor	Create/edit social graphics
canva-presentation	Create Canva presentations
canva-video	Create video content
canva-folder-organizer	Organize Canva projects
canva-asset-manager	Upload and manage assets
canva-brand-kit	Manage brand consistency
canva-content-generator	Generate design content
canva-design-terminology	Canva reference guide

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The /content Command

Quick access to all content capabilities:

/content email      - Create email content
/content social     - Create social media posts
/content ppt        - Create presentation content
/content blog       - Create blog/article content
/content hooks      - Generate headlines & CTAs
/content sequence   - Create email sequences
/content repurpose  - Transform content formats
/content analyze    - Analyze your references
/content voice      - Manage brand voice
/content plan       - Plan a content project

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Adding Your References

Transcripts

Add transcripts from your videos, webinars, or podcasts:

references/transcripts/
├── training/
│   └── my_training_video.txt
├── webinars/
│   └── product_launch_webinar.txt
└── podcasts/
    └── interview_episode_1.txt

Content Examples

Add your best-performing content:

references/examples/
├── emails/
│   └── best_welcome_email.txt
├── social/
│   ├── linkedin/
│   │   └── viral_post.txt
│   └── twitter/
│       └── popular_thread.txt
└── blogs/
    └── top_article.md

Brand Voice

Document your brand guidelines:

references/brand-voice/
├── tone-guide.md         # Voice & tone documentation
├── messaging-framework.md # Core messages
├── keywords.txt          # Power words to use
└── avoid-list.txt        # Words to avoid

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Canva API Setup (Optional)

If you want to use Canva design features:

Step 1: Get Canva API Credentials

1. Go to Canva Developer Portal
2. Create a new app
3. Note your Client ID and Client Secret

Step 2: Configure Environment

# Copy the template
cp .env.example .env

# Edit .env and add your credentials
CANVA_CLIENT_ID=your_client_id_here
CANVA_CLIENT_SECRET=your_client_secret_here

Step 3: Run OAuth Flow

python scripts/oauth_flow.py

This opens a browser for authorization. After approving, your tokens are saved automatically.

Step 4: Test Connection

python scripts/auth_check.py

Using Canva

/canva explore          - Browse your designs
/canva export [name]    - Export a design
/canva upload [file]    - Upload an asset

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Troubleshooting

Setup Issues

# If setup.py fails, try manually:
pip install -r requirements.txt

Missing Dependencies

# Reinstall all dependencies:
pip install --upgrade -r requirements.txt

Skills Not Loading

1. Ensure you're in the correct directory
2. Restart Claude Code
3. Check .claude/skills/ folder exists

Canva API Issues

# Refresh access token
python scripts/oauth_flow.py

# Check if token is valid
python scripts/auth_check.py

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Tips for Best Results

1. Add your transcripts - The more reference material, the better the output
2. Document your brand voice - Fill out the tone guide for consistent content
3. Use examples - Add your best content to help the AI learn your style
4. Start with /content plan - For complex projects, plan first
5. Iterate - Request variations and refine the output

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Copywriting Frameworks Used

The 10X Content Expert uses proven frameworks:

• AIDA - Attention, Interest, Desire, Action
• PAS - Problem, Agitate, Solution
• BAB - Before, After, Bridge
• 4Ps - Promise, Picture, Proof, Push
• Hook-Story-Offer - For video/long-form content

Access the full framework reference with /content frameworks.

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License

MIT License - Free to use and modify.

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Quick Reference

# Setup (run once)
python setup.py

# Start Claude Code
claude

# Get started
/content

# Example commands
"Write a LinkedIn post about [topic]"
"Create an email sequence for [goal]"
"Analyze my transcripts for content ideas"
"Generate headlines for my blog post"

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Built for content creators who want to 10X their output while maintaining quality and brand consistency.