00-marketing-plan-glob…
Use when the user needs an overall marketing plan for a period — objectives, segments, positioning, channel mix, content direction, budget, timeline, KPIs, and…
Dung khi can danh gia CON NGUOI trong team marketing dua tren du lieu — KPI scorecard theo tung vai tro writer, designer, media buyer; diem manh co vi du that; diem can cai thien; development plan 30-90 ngay; rubric cham 1-5. Kich hoat khi user nhac 'danh gia nhan vien',
$ npx -y skills add minhnv0807/ai-business-skills --skill 65-team-performance-review --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
/65-team-performance-reviewContext preview
The summary Claude sees to decide when to auto-load this skill.
Dung khi can danh gia CON NGUOI trong team marketing dua tren du lieu — KPI scorecard theo tung vai tro writer, designer, media buyer; diem manh co vi du that; diem can cai thien; development plan 30-90 ngay; rubric cham 1-5. Kich hoat khi user nhac 'danh gia nhan vien',
name: 65-team-performance-review description: "Dung khi can danh gia CON NGUOI trong team marketing dua tren du lieu — KPI scorecard theo tung vai tro writer, designer, media buyer; diem manh co vi du that; diem can cai thien; development plan 30-90 ngay; rubric cham 1-5. Kich hoat khi user nhac 'danh gia nhan vien', 'performance review', 'review nhan su', '1:1 review thang', 'nguoi nay lam duoc khong', 'co nen tang luong khong', 'feedback cho team member'. Khong dung cho — tong ket mot campaign thay vi con nguoi thi dung skill 63-campaign-retrospective; duyet chat luong mot output cu the thi dung skill 62-marketing-review; giao viec va dat deadline thi dung skill 64-team-brief." metadata: version: 1.0.1 category: operations license: MIT triggers: - "danh gia hieu suat nhan vien" - "performance review team" - "review nhan su marketing" - "1:1 review thang" - "danh gia thanh vien team" - "feedback cho team member" - "development plan nhan su" output: "File .md — review day du: KPI scorecard, strengths, areas for improvement, development plan 30/90 ngay, rating rubric, next steps" related: - 64-team-brief - 63-campaign-retrospective - 07-bao-cao-marketing - 62-marketing-review
> Review khong phai de cham diem — de nguoi do biet can lam gi de gioi hon. Feedback khong co data la y kien chu quan; feedback co data la coaching. Khong duoc co bat ngo trong review: feedback phai duoc noi lien tuc trong ky, review chi la tong ket.
Doc lich su brief (`64-team-brief`), output ky truoc, va report (`07-bao-cao-marketing`) neu co. Neu thieu, hoi toi da 4 cau:
1. **Review cho ai, role gi, ky nao?** Content writer / designer / media buyer / channel operator; thang hay quy. 2. **KPI da set dau ky la gi?** Neu dau ky khong set KPI, review nay chi lam duoc dinh tinh — ghi ro han che do. 3. **Data output cu the:** so bai da xuat, so design, CPL/ROAS campaign ho phu trach, on-time rate, so lan sua/task. 4. **Quan sat cu the trong ky:** 2-3 tinh huong that (tot va chua tot) co ngay thang.
1. **Khong bat ngo.** Feedback tieu cuc phai duoc noi ngay khi xay ra, khong don den ky review. 2. **Moi nhan dinh co bang chung.** "Cham chi" khong phai danh gia; "on-time 9/10 task, 2 lan tu de xuat goc content moi" moi la danh gia. 3. **Danh gia hanh vi, khong danh gia tinh cach.** "Nop tre 3 lan khong bao truoc" thay vi "thieu trach nhiem". 4. **Rating nhat quan.** Cung mot tieu chuan cho ca team; khong de quan he tot/xau lam lech thang do. 5. **Review phai dan den ke hoach phat trien.** Khong co development plan thi review chi la bang diem vo dung. 6. **Tai lieu bao mat.** Chi leader va nguoi duoc review.
| Role | KPI dinh luong | KPI dinh tinh | |------|----------------|---------------| | Content writer | So bai/thang, on-time rate, so lan sua/bai, engagement rate bai minh viet | Bam brand voice, do sac cua goc, chu dong de xuat angle | | Designer | So asset/thang, on-time rate, ti le asset duyet lan dau, diem design review | Hieu brief, tuan thu brand guideline, xu ly asset gap | | Media buyer | CPL vs target, ROAS, ti le camp dat KPI, tan suat toi uu | Ky luat tracking, chat luong test log, chu dong bao rui ro | | Channel operator | SLA phan hoi, ti le kenh setup dung checklist, open/read rate | Xu ly su co, phoi hop cheo phong ban |
Neu dau ky khong set KPI cho role, viec dau tien sau review la set KPI cho ky sau — khong danh gia nguoi bang tieu chuan ho chua tung biet.
# Performance Review — [Ten] — [Ky] Role: [role] · Reviewer: [leader] · Ngay: [date] ## I. KPI Scorecard | KPI da set | Target | Thuc te | % Dat | Ghi chu | |------------|--------|---------|-------|---------| | [KPI 1 theo role] | | | | | | [KPI 2] | | | | | | On-time delivery rate | | | | | | So lan sua / task | | | | | Tong ket KPI: Dat / Gan dat / Khong dat — kem so cu the. ## II. Strengths trong ky | Diem manh | Vi du cu the (ngay + tinh huong) | Impact len team/KPI | |-----------|----------------------------------|---------------------| ## III. Can cai thien | Hang muc | Hanh vi quan sat duoc | Impact thuc te | Ky vong cu the | |----------|----------------------|----------------|----------------| ## IV. Development plan Muc tieu 30 ngay: - [ ] [Skill hoac hanh vi cu the, do duoc] Muc tieu 90 ngay: - [ ] [...] Ho tro tu leader: [training, tai lieu, tan suat check-in] ## V. Feedback tu nhan vien - Ho thay minh dong gop duoc gi trong ky? - Ho can ho tro gi tu leader? - Dang bi chan boi dieu gi ma leader chua biet? - Muon phat trien theo huong nao? ## VI. Rating tong hop | Tieu chi | Diem 1-5 | Nhan xet | |----------|----------|----------| | Chat luong output | | | | Dung han | | | | Chu dong | | | | Giao tiep/phoi hop | | | | Toc do hoc va cai thien | | | | **Tong the** | | | Thang diem: 1 = can cai thien nhieu · 3 = dap ung ky vong · 5 = vuot ky vong. ## VII. Next steps - [ ] Gui tai lieu cho nguoi duoc review trong 24h sau buoi 1:1 - [ ] Set nhac follow-up sau 30 ngay - [ ] Neu co dieu chinh thu nhap: ghi ro muc va ngay hieu luc
| Thoi luong | Noi dung | |------------|----------| | 5 phut | Hoi ho tu danh gia ky nay truoc | | 20 phut | Cung doc KPI va data | | 20 phut | Strengths + areas for improvement, nghe phan hoi cua ho | | 10 phut | Development plan — thao luan de ho dong y, khong ap dat | | 5 phut | Feedback cua ho danh cho leader |
Leader chuan bi tai lieu truoc buoi hop, khong viet live trong luc hop.
138 bilingual AI marketing skills (69 VN + 69 Global) for Claude Code, OpenCode, Codex, VS Code. Four role SOP packs — content, design, performance, leader ops — plus strategy, personal brand, AI avatar, dropshipping, design master, knowledge library. 4 regions (US/EU/SEA/LATAM) + Vietnam 2025-2026. Companion: opa-kit.
Repo: minhnv0807/ai-business-skills
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