/switch-brand
Switch active brand profile. Use when: changing brand context in multi-client or agency workflows.
$ npx -y skills add indranilbanerjee/digital-marketing-pro --skill switch-brand --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/switch-brand
Context preview
The summary Claude sees to decide when to auto-load this skill.
Switch active brand profile. Use when: changing brand context in multi-client or agency workflows.
SKILL.md
switch-brand.SKILL.mdname: switch-brand description: "Switch active brand profile. Use when: changing brand context in multi-client or agency workflows." argument-hint: "[brand-slug]"
Switch Brand
When to Use
- User says "switch to [brand name]" or "change brand to..."
- User wants to work on a different client/brand
- User asks to list available brands
Process
1. List Available Brands
Run the setup script to show all configured brands:
python "${CLAUDE_PLUGIN_ROOT}/scripts/setup.py" --list-brandsThe currently active brand is marked with `*`.
2. Switch Active Brand
When the user selects a brand, run:
python "${CLAUDE_PLUGIN_ROOT}/scripts/setup.py" --switch-brand BRAND_SLUG3. Confirm Switch
After switching, confirm:
- Brand name and slug
- Key profile details (industry, business model, primary channel)
- Remind: "All marketing outputs will now use [brand_name]'s voice, compliance rules, and context."
If Brand Not Found
- Show the list of available brands
- Offer to create a new brand: "Brand not found. Would you like to create a new profile? Use /digital-marketing-pro:brand-setup"
Multi-Brand Comparison
If the user asks to compare brands, load both profiles and present a side-by-side comparison of key attributes (voice settings, channels, goals).
Your agency just signed a 50-brand client. The previous agency left no playbook. Three brands are bleeding budget, two have stale positioning, one is launching in a regulated jurisdiction next month. Where do you start?
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