/status

name: status
description: "Show a unified status snapshot of the active brand: profile, active engagements with current part, recent insights, recent compliance violations, Python dependency mode."
user-invocable: true
triggers:
  - what's my dmp status
  - show plugin status
  - active brand status
  - dm status
  - what brand am i on
  - show engagement status
  - status snapshot
  - check brand context
allowed-tools: Read Bash Glob Grep

/digital-marketing-pro:status — Unified Status Snapshot

This skill prints a complete status snapshot for the active Digital Marketing Pro brand: profile summary, all engagements with their current part and update age, recent insights, recent compliance violations, and Python dependency mode.

Context efficiency

Heavy skill. **Grep before Read** any referenced file, then `Read` only matched ranges with `offset` + `limit`. List the brand's workspace at `~/.claude-marketing/brands/{slug}/` (or `$CLAUDE_PLUGIN_DATA/digital-marketing-pro/brands/{slug}/` when that env var is set) before opening files. On re-invocation mid-session, skip files already in context.

An earlier version ran a SessionStart hook that executed `setup.py` at every Claude Code session start to print a 15-line brand summary banner. That hook was removed because it fired globally across every project regardless of whether the user was doing marketing work. `/digital-marketing-pro:status` is the explicit on-demand replacement — a richer view, when you ask for it.

What it shows

The status snapshot has 5 sections:

| Section | Contents | |---|---| | **Brand** | Name, slug, industry (with regulated flag), business model, voice dimensions, traits, channels, languages, markets, competitors, primary goal, auto-save-insights flag | | **Engagements** | All engagements for the brand with: current part, completed/in-progress/blocked counts, days since last update, pending re-run decisions, versioned doc count | | **Recent Insights** | Last 5 captured insights with type, summary, days since last save | | **Recent Compliance Violations** | Last 5 violations with rule, category, severity; total count in last 30 days | | **Python Dependencies** | Python version, mode (knowledge-only / lite / full), available + missing packages |

Subcommands and modes

Default

/digital-marketing-pro:status

Full snapshot for the active brand. Reads from `~/.claude-marketing/brands/_active-brand.json` to find the active slug.

Specific brand

/digital-marketing-pro:status --brand acme-corp

Snapshot for a named brand (does not change the active brand pointer).

Compact one-liner

/digital-marketing-pro:status --quiet

Output:

DMP STATUS | Acme Corp | engagements: 2 active / 3 total | deps: lite

JSON output

/digital-marketing-pro:status --json

Machine-readable JSON for downstream skill consumption or scripting.

Single section

/digital-marketing-pro:status --section brand
/digital-marketing-pro:status --section engagements
/digital-marketing-pro:status --section insights
/digital-marketing-pro:status --section compliance
/digital-marketing-pro:status --section deps

Print only the requested section. Useful when you only need one piece of state.

How the skill operates

1. **Resolve target brand.** If `--brand` provided, use it. Otherwise read `~/.claude-marketing/brands/_active-brand.json` for the active slug. If no active brand, instruct the user to run `/digital-marketing-pro:brand-setup` first.

2. **Execute the script.**

   python ${CLAUDE_PLUGIN_ROOT}/scripts/dm-status.py [--brand <slug>] [--json] [--quiet] [--section <name>]

3. **Pass through the formatted output to the user.** The script does the heavy lifting; the skill is a thin orchestration layer.

4. **For JSON output**, parse and surface key health indicators in the response (e.g., highlight engagements that have not been updated in 14+ days, or that have pending re-run decisions awaiting action).

Examples

Example 1: Default snapshot

User: /digital-marketing-pro:status

Skill runs: python "${CLAUDE_PLUGIN_ROOT}/scripts/dm-status.py"
Output:

============================================================
  DIGITAL MARKETING PRO — STATUS SNAPSHOT
  Generated: 2026-05-03T08:30:00Z
============================================================

BRAND
------------------------------------------------------------
  Name:         Acme Corp (acme-corp)
  Tagline:      Build better, ship faster
  Industry:     B2B SaaS (regulated: no)
  Model:        B2B_SaaS | Revenue: subscription
  Voice:        Formality 6/10 | Energy 7/10 | Humor 4/10 | Authority 8/10
  Traits:       confident, precise, technical
  Channels:     linkedin, google_search, email
  Primary:      linkedin
  Languages:    en (+ es, fr)
  Markets:      3 configured
  Competitors:  CompetitorX, CompetitorY, CompetitorZ
  Primary goal: Grow MRR by 40% in Q2
  Auto-save:    insights = enabled

ENGAGEMENTS
------------------------------------------------------------
  2026-q2
    Part 9: Channel Strategy Fan-out
    Completed: 8 / 12 | In progress: 9
    Updated 2d ago | 2 doc(s) versioned

  2026-rebrand
    Part 5: Client Validation Document
    Completed: 4 / 12 | Awaiting input: 5
    Updated 14d ago | 1 pending re-run decision(s)

RECENT INSIGHTS
------------------------------------------------------------
  Total: 23 insights
  Last saved: 1d ago
    · [session_learning] LinkedIn Document Ads outperform Sponsored Content...
    · [campaign_outcome] Q1 retargeting CPL dropped 30% after creative refresh
    · [audience_finding] Tier-2 city audience converts 2x at lower CPL
    · [competitive] CompetitorX launched freemium tier on 2026-04-15
    · [voice_drift] Recent blog posts trending more formal than profile target

RECENT COMPLIANCE VIOLATIONS
------------------------------------------------------------
  Total: 4 | Last 30 days: 1
    · [warning] missing_unsubscribe (email)