Skill
Marketing
Skill
/seo-monitor
Monitor SEO rankings, queries, and indexing via Search Console MCP
Install
$ npx -y skills add cognyai/claude-code-marketing-skills --skill seo-monitor --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/seo-monitor
Context preview
The summary Claude sees to decide when to auto-load this skill.
Monitor SEO rankings, queries, and indexing via Search Console MCP
SKILL.md
seo-monitor.SKILL.mdname: seo-monitor
description: Monitor SEO rankings, queries, and indexing via Search Console MCP
version: "1.0.0"
author: Cogny AI
requires: cogny-mcp
platforms: [search-console]
user-invocable: true
argument-hint: "[overview|queries|pages|indexing]"
allowed-tools:
- mcp__cogny__search_console__*
- mcp__cogny__create_finding
- WebFetch
- WebSearch
SEO Monitor
Monitor your website's search performance using live Google Search Console data via Cogny's MCP server.
**Requires:** Cogny Agent subscription ($9/mo) — [Sign up](https://cogny.com/agent)
Prerequisites Check
Verify Search Console MCP tools are available. If not:
This skill requires Cogny's Search Console MCP server.
Sign up at https://cogny.com/agent and connect your Search Console property.
Usage
`/seo-monitor` — full overview `/seo-monitor queries` — top queries and ranking changes `/seo-monitor pages` — top pages performance `/seo-monitor indexing` — indexing status and issues
Steps
1. Query Performance (last 28 days)
Pull top queries by clicks:
- Query text, clicks, impressions, CTR, average position
- Compare vs previous 28 days: which queries are rising/falling?
2. Page Performance
Top pages by clicks:
- URL, clicks, impressions, CTR, avg position
- Identify pages losing traffic (position drops)
- Find pages with high impressions but low CTR (title/description optimization opportunities)
3. Ranking Changes
Compare current vs previous period:
- New queries appearing (opportunities)
- Queries losing position (threats)
- Queries near page 1 (positions 11-20 — quick wins)
4. Indexing Status
Check:
- Total indexed pages
- Pages with indexing errors
- Pages excluded from indexing
- New pages discovered
5. Report
SEO Monitor: [Site]
Period: [dates]
Search Performance:
Clicks: [X] ([+/-]% vs prev)
Impressions: [X] ([+/-]%)
Avg CTR: [X]% ([+/-])
Avg Position: [X] ([+/-])
Top 5 Queries:
1. [query] — pos [X], [X] clicks
...
Rising Queries (opportunity):
- [query]: position improved [X] → [Y]
...
Falling Queries (threat):
- [query]: position dropped [X] → [Y]
...
Quick Wins (position 11-20, high impressions):
- [query] at pos [X] with [Y] impressions — optimize [page URL]
...
Top 3 Actions:
1. ...
2. ...
3. ...
Read more
name: seo-monitor description: Monitor SEO rankings, queries, and indexing via Search Console MCP version: "1.0.0" author: Cogny AI requires: cogny-mcp platforms: [search-console] user-invocable: true argument-hint: "[overview|queries|pages|indexing]" allowed-tools: - mcp__cogny__search_console__* - mcp__cogny__create_finding - WebFetch - WebSearch
SEO Monitor
Monitor your website's search performance using live Google Search Console data via Cogny's MCP server.
**Requires:** Cogny Agent subscription ($9/mo) — [Sign up](https://cogny.com/agent)
Prerequisites Check
Verify Search Console MCP tools are available. If not:
This skill requires Cogny's Search Console MCP server. Sign up at https://cogny.com/agent and connect your Search Console property.
Usage
`/seo-monitor` — full overview `/seo-monitor queries` — top queries and ranking changes `/seo-monitor pages` — top pages performance `/seo-monitor indexing` — indexing status and issues
Steps
1. Query Performance (last 28 days)
Pull top queries by clicks:
- Query text, clicks, impressions, CTR, average position
- Compare vs previous 28 days: which queries are rising/falling?
2. Page Performance
Top pages by clicks:
- URL, clicks, impressions, CTR, avg position
- Identify pages losing traffic (position drops)
- Find pages with high impressions but low CTR (title/description optimization opportunities)
3. Ranking Changes
Compare current vs previous period:
- New queries appearing (opportunities)
- Queries losing position (threats)
- Queries near page 1 (positions 11-20 — quick wins)
4. Indexing Status
Check:
- Total indexed pages
- Pages with indexing errors
- Pages excluded from indexing
- New pages discovered
5. Report
SEO Monitor: [Site] Period: [dates] Search Performance: Clicks: [X] ([+/-]% vs prev) Impressions: [X] ([+/-]%) Avg CTR: [X]% ([+/-]) Avg Position: [X] ([+/-]) Top 5 Queries: 1. [query] — pos [X], [X] clicks ... Rising Queries (opportunity): - [query]: position improved [X] → [Y] ... Falling Queries (threat): - [query]: position dropped [X] → [Y] ... Quick Wins (position 11-20, high impressions): - [query] at pos [X] with [Y] impressions — optimize [page URL] ... Top 3 Actions: 1. ... 2. ... 3. ...
Ships withclaude-code-marketing-skills
AI marketing skills for Claude Code, Cursor, Windsurf, and other AI coding tools. Audit SEO, analyze ads, research competitors, qualify leads — all from your terminal. Free skills need no account. Premium skills connect your real data for $9/mo.
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Created
Repo: cognyai/claude-code-marketing-skills
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