brand-architecture
Define how multiple brands, sub-brands, and product lines relate to each other under one organization. Use when the user says…
Use when the user wants to create, name, define, audit or rebrand a brand — naming, strategy, identity, voice, positioning, messaging, story, audience, competitors, brand book, or a branded Claude Code spinner.
Claude Code
$ npx -y skills add cofoundy/brand-skills --skill brand --agent claude-code
Codex
$ npx skills add cofoundy/brand-skills --skill brand -a codex -y
Cursor
$ npx skills add cofoundy/brand-skills --skill brand -a cursor -y
Gemini CLI
$ npx skills add cofoundy/brand-skills --skill brand -a gemini-cli -y
GitHub Copilot
$ npx skills add cofoundy/brand-skills --skill brand -a github-copilot -y
OpenCode
$ npx skills add cofoundy/brand-skills --skill brand -a opencode -y
Windsurf
$ npx skills add cofoundy/brand-skills --skill brand -a windsurf -y
name: brand description: Use when the user wants to create, name, define, audit or rebrand a brand — naming, strategy, identity, voice, positioning, messaging, story, audience, competitors, brand book, or a branded Claude Code spinner. metadata: version: 1.0.0
The single entry point to Brand Skills. The other 16 skills are hidden from the agent's skill list (`disable-model-invocation: true`) so they cost no context until needed; this skill routes to them.
Read `../<skill>/SKILL.md` (a sibling of this skill's directory) and follow it as if it had been invoked. In that file, `${CLAUDE_SKILL_DIR}` means its own directory. When a skill hands off to another by name ("run `brand-context`"), load that one the same way — never through the Skill tool. The user can still call any of them directly as `/<skill>`.
Start every brand with `brand-init` (no `brand.yaml` yet), then `brand-context`. Everything else reads that package.
| Need | Skill | |------|-------| | New brand, no `brand.yaml` yet | `brand-init` | | Capture or update brand DNA | `brand-context` | | Name a product, brand, app or bot | `naming` | | Full strategy report (heart, archetype, values) | `brand-strategy` | | Standalone vs sub-brand vs house of brands | `brand-architecture` | | Competitive map and positioning statement | `brand-positioning` | | ICP, personas, audience language | `target-audience` | | How competitors brand themselves | `competitor-branding` | | Logo direction, color, type, imagery brief | `brand-identity` | | Tone, voice, vocabulary, writing rules | `brand-voice` | | Taglines, value prop, key messages | `brand-messaging` | | Origin and founder story | `brand-story` | | The brand book | `brand-guidelines` | | Brand health check | `brand-audit` | | Reposition and relaunch an existing brand | `rebranding` | | The brand inside Claude Code (spinner) | `brand-mod` |
Several needs at once → run them in pipeline order: context → naming → architecture → identity → strategy/positioning/audience/competitors → voice/messaging/story → guidelines.
**Turn an idea into a real brand — name, identity, voice, and a brand book — without leaving your AI agent.** 16 open-source Agent Skills for founders, indie hackers, and agencies building AI-native — in Claude Code, Cursor, Windsurf, and 70+ agents. -->
Define how multiple brands, sub-brands, and product lines relate to each other under one organization. Use when the user says…
Assess the health and consistency of an existing brand — identity, messaging, voice, positioning, and market perception. Use when…
Foundation skill that captures and stores core brand context — identity, audience, positioning, values, and voice. Use when the…
Create a comprehensive brand standards document — covering logo usage, color, typography, voice, messaging, and application…
Create a visual identity brief for a brand — logo direction, color palette, typography, imagery style, and design system…
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