brand-skills
Build a brand from an idea, covering name, visual identity, voice, and a brand book, inside your AI agent. The skills cover brand architecture, audit, context, guidelines, and identity, for founders, indie hackers, and agencies.

Build a brand from an idea, covering name, visual identity, voice, and a brand book, inside your AI agent. The skills cover brand architecture, audit, context, guidelines, and identity, for founders, indie hackers, and agencies.
Use when the user wants to create, name, define, audit or rebrand a brand — naming, strategy, identity, voice, positioning,…
Define how multiple brands, sub-brands, and product lines relate to each other under one organization. Use when the user says…
Assess the health and consistency of an existing brand — identity, messaging, voice, positioning, and market perception. Use when…
Foundation skill that captures and stores core brand context — identity, audience, positioning, values, and voice. Use when the…
Create a comprehensive brand standards document — covering logo usage, color, typography, voice, messaging, and application…
Create a visual identity brief for a brand — logo direction, color palette, typography, imagery style, and design system…
Initialize a structured, versioned brand package (and optionally register it in a brand portfolio). Use when the user says "start…
Build a brand's messaging hierarchy — taglines, value propositions, key messages, and proof points for each audience. Use when…
Put a brand inside Claude Code — a branded spinner for the terminal and the desktop app (brand colors, the brand's own words, its…
Define and sharpen a brand's market positioning — where it sits relative to competitors, what it owns, and how it differentiates.…
Craft a brand's origin story, founder narrative, and "why we exist" statement. Use when the user says "brand story", "origin…
Full brand strategy workflow for agencies and brand consultants. Acts as a senior brand strategist — collects client information…
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