/geo-report

name: geo-report
description: Generate a professional, client-facing GEO report combining all audit results into a single deliverable with scores, findings, and prioritized actions
version: 1.0.0
author: geo-seo-claude
tags: [geo, report, client-deliverable, executive-summary, action-plan]
allowed-tools: Read, Grep, Glob, Bash, WebFetch, Write

GEO Client Report Generator

Purpose

This skill aggregates outputs from all GEO audit skills into a single, professional report that can be delivered directly to a client or stakeholder. The report is written for **business owners and marketing leaders**, not developers. Technical findings are translated into business impact and clear action items with priority levels.

How to Use This Skill

1. Run the following audits first (or use existing report data):

• `geo-platform-optimizer` -> GEO-PLATFORM-OPTIMIZATION.md
• `geo-schema` -> GEO-SCHEMA-REPORT.md
• `geo-technical` -> GEO-TECHNICAL-AUDIT.md
• `geo-content` -> GEO-CONTENT-ANALYSIS.md
• (Optional) `geo-llms-txt` -> llms.txt assessment
• (Optional) `geo-brand-mentions` -> brand authority data

2. Collect all scores and findings 3. Calculate the composite GEO Readiness Score 4. Generate the client report using the template below 5. Output: GEO-CLIENT-REPORT.md

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GEO Readiness Score Calculation

Component Weights

| Component | Weight | Source Skill | |---|---|---| | AI Platform Readiness | 25% | geo-platform-optimizer | | Content Quality & E-E-A-T | 25% | geo-content | | Technical Foundation | 20% | geo-technical | | Schema & Structured Data | 15% | geo-schema | | Brand Authority & Entity Presence | 15% | geo-platform-optimizer (entity signals) |

Score Formula

GEO Score = (Platform Score * 0.25) + (Content Score * 0.25) + (Technical Score * 0.20) + (Schema Score * 0.15) + (Brand Score * 0.15)

Round to the nearest integer. Cap at 100.

Score Interpretation for Clients

| Score Range | Label | Client-Facing Description | |---|---|---| | 85-100 | Excellent | Your site is well-positioned for AI search. Focus on maintaining and expanding your advantage. | | 70-84 | Good | Solid foundation with clear opportunities to improve AI visibility. Targeted optimizations will yield significant results. | | 55-69 | Moderate | Your site has gaps in AI readiness that competitors may be exploiting. A structured optimization plan will close these gaps. | | 40-54 | Below Average | Significant barriers to AI search visibility exist. Without action, your brand risks being invisible in AI-generated answers. | | 0-39 | Needs Attention | Critical AI readiness issues require immediate action. Your competitors are likely capturing the AI search traffic your brand should own. |

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Report Template

The complete report follows this exact structure. Each section includes instructions on what to write and how.

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Section 1: Executive Summary

Write exactly ONE paragraph (4-6 sentences) covering:

• What was analyzed (domain, number of pages, date of analysis)
• The overall GEO Readiness Score with context ("XX/100, which places [brand] in the [label] tier")
• The single most impactful finding (positive or negative)
• Top 3 priority recommendations in one sentence
• One sentence on the business impact ("Addressing these recommendations could increase AI-driven traffic by an estimated XX%, representing approximately $X,XXX/month based on current traffic patterns")

**Tone**: Confident, direct, professional. No jargon. No hedging. Write as a consultant delivering findings, not as a tool generating a report.

Section 2: GEO Readiness Score

Present the overall score prominently:

## GEO Readiness Score: XX/100 ([Label])

Then break down by component in a table:

| Component | Score | Weight | Weighted Score |
|---|---|---|---|
| AI Platform Readiness | XX/100 | 25% | XX |
| Content Quality & E-E-A-T | XX/100 | 25% | XX |
| Technical Foundation | XX/100 | 20% | XX |
| Schema & Structured Data | XX/100 | 15% | XX |
| Brand Authority | XX/100 | 15% | XX |
| **Overall** | | | **XX/100** |

Section 3: AI Visibility Dashboard

Present per-platform readiness scores:

## AI Visibility Dashboard

| AI Platform | Readiness Score | Key Gap | Priority Action |
|---|---|---|---|
| Google AI Overviews | XX/100 | [One-line gap] | [One-line action] |
| ChatGPT Web Search | XX/100 | [One-line gap] | [One-line action] |
| Perplexity AI | XX/100 | [One-line gap] | [One-line action] |
| Google Gemini | XX/100 | [One-line gap] | [One-line action] |
| Bing Copilot | XX/100 | [One-line gap] | [One-line action] |

Add a brief paragraph explaining what these scores mean: "These scores reflect how likely your content is to be cited by each AI search platform. A score below 50 indicates significant barriers to citation on that platform."

Section 4: AI Crawler Access Status

Present as a clear table:

## AI Crawler Access

| AI Crawler | Platform | Status | Impact | Recommendation |
|---|---|---|---|---|
| Googlebot | Google Search + AIO | Allowed/Blocked | Critical | [Action] |
| GPTBot | ChatGPT / OpenAI | Allowed/Blocked | High | [Action] |
| Bingbot | Bing + Copilot + ChatGPT | Allowed/Blocked | High | [Action] |
| PerplexityBot | Perplexity AI | Allowed/Blocked | Medium | [Action] |
| Google-Extended | Gemini Training | Allowed/Blocked | Medium | [Action] |
| ClaudeBot | Anthropic Claude | Allowed/Blocked | Medium | [Action] |
| Applebot-Extended | Apple Intelligence | Allowed/Blocked | Medium | [Action] |

**Translate for the client**: "Blocking AI crawlers is like closing your store during business hours. If a crawler cannot access your site, the AI platform it powers cannot cite your content. We recommend allowing all major AI crawlers unless you have a specific data licensing concern."

Section 5: Brand Authority Analysis

Present entity presence across platforms:

## Brand Authority

| Platfor