ad-spend-optimizer
Analyze paid advertising performance across channels and recommend budget reallocation to maximize ROAS and minimize CAC. Use when: planning quarterly ad…
Master the art of podcast interviewing using NPR training methodology and Tim Ferriss's preparation techniques to extract compelling stories and insights from any guest. Use when: Preparing for a podcast interview with a guest; Designing questions that elicit stories, not
$ npx -y skills add guia-matthieu/clawfu-skills --skill podcast-interview --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
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Master the art of podcast interviewing using NPR training methodology and Tim Ferriss's preparation techniques to extract compelling stories and insights from any guest. Use when: Preparing for a podcast interview with a guest; Designing questions that elicit stories, not
name: podcast-interview description: "Master the art of podcast interviewing using NPR training methodology and Tim Ferriss's preparation techniques to extract compelling stories and insights from any guest. Use when: Preparing for a podcast interview with a guest; Designing questions that elicit stories, not soundbites; Struggling to get guests to open up authentically; Planning a new interview-format podcast; Improving your interviewing technique" license: MIT metadata: author: ClawFu version: 1.0.0 mcp-server: "@clawfu/mcp-skills"
> Master the art of podcast interviewing using NPR training methodology and Tim Ferriss's preparation techniques to extract compelling stories and insights from any guest.
**Source**: NPR Training + Tim Ferriss (The Tim Ferriss Show, 700+ episodes)
**Core Principle**: Great interviews are 80% preparation and 20% presence. "The best interviews feel like conversations, but they're actually carefully orchestrated to extract specific moments of insight, emotion, and story." The interviewer's job is to be genuinely curious while guiding toward revelatory moments.
**Why This Matters**: Most podcast interviews are forgettable because hosts ask the same questions and accept surface-level answers. NPR-trained interviewers and Tim Ferriss have developed techniques that consistently produce the "good tape" that makes episodes shareable and memorable.
| Claude Does | You Decide | |-------------|------------| | Structures production workflow | Final creative direction | | Suggests technical approaches | Equipment and tool choices | | Creates templates and checklists | Quality standards | | Identifies best practices | Brand/voice decisions | | Generates script outlines | Final script approval |
1. **Designs interview questions for story extraction** - Questions that get narrative, not bullet points 2. **Prepares comprehensive guest research** - Know enough to ask unexpected questions 3. **Creates psychological safety** - Techniques for making guests vulnerable 4. **Navigates difficult moments** - How to redirect, follow up, and challenge respectfully 5. **Identifies and pursues good tape** - Recognizing when to dig deeper
Help me prepare for a podcast interview with [guest name]. They are known for: [brief background] Episode angle/theme: [what you want to explore] Length: [target runtime]
I'm interviewing [guest type] about [topic]. Help me design questions that get stories, not just information.
Review these interview questions and suggest improvements: [paste questions]
When preparing and conducting interviews, follow this methodology:
Before writing a single question, immerse yourself in your guest.
## Research Checklist **Primary Sources** (1-2 hours minimum): □ Read/watch their most substantial long-form content □ Their book, keynote, or signature work □ Previous podcast appearances (note what's been asked before) □ Recent social media activity (what are they thinking about NOW?) **Secondary Sources** (30-60 min): □ Wikipedia/bio for career arc and timeline □ Company/project announcements □ Industry news involving them □ Interviews with people who've worked with them **Look For**: - Contradictions between what they say and do - Topics they're NEVER asked about - Recent changes in their thinking - Personal moments that shaped their professional life - The question you're dying to ask
**Tim Ferriss's Rule**: "I try to find the question they've never been asked that they'd love to answer."
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The difference between a mediocre and great interview is the type of questions asked.
## Question Types Hierarchy **AVOID - Information Questions** ❌ - "What do you do?" - "How did you get started?" - "What advice would you give?" → Gets: Rehearsed talking points **BETTER - Scenario Questions** ✓ - "Take me to the moment when..." - "Walk me through the day..." - "What was going through your mind when..." → Gets: Specific memories, sensory details **BEST - Emotional Truth Questions** ✓✓ - "What scared you most about that decision?" - "What did you learn that surprised you?" - "What's the thing about [topic] that most people get wrong?" → Gets: Authentic reflection, vulnerability
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Don't just list questions—design a journey.
## Interview Arc Template **Opening (5-10 min)** Purpose: Establish rapport, get them talking - Start with something CURRENT (not their origin story) - Show you've done your homework - Ask about something specific and recent - Example: "I saw your tweet last week about [X]. What prompted that?" **Middle - Act 1 (10-20 min)** Purpose: Understand the journey - Key inflection points - Decisions that shaped their path - "What most people don't know about that period..." - Follow unexpected threads **Middle - Act 2 (15-25 min)** Purpose: Go deep on the main topic - The questions you MUST ask - Challenges to their public positions - "How do you reconcile X with Y?" - The uncomfortable but important questions **Closing (5-10 min)** Purpose: Synthesis and takeaways - What they're working on now - What they'd do differently - One piece of advice (but make it specific) - The question you're afraid to ask
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The best material comes from following up, not from prepared questions
175 expert marketing methodologies for AI agents. Free. Open source. MIT licensed. Dunford on positioning. Schwartz on copywriting. Cialdini on persuasion. Ogilvy on advertising. Hormozi on offers. Voss on negotiation.
Repo: guia-matthieu/clawfu-skills
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