/indexing-audit

name: indexing-audit
description: Audit indexing status across top pages. Use when asked about crawling,
  indexing issues, or whether pages are indexed by Google.

Indexing Audit

Audit the indexing status of the top pages on a site and produce a prioritized action list.

Steps

1. Call `list_properties` to confirm the exact `site_url`. 2. Call `get_search_analytics` with `dimensions=page`, `sort_by=impressions`, `row_limit=20` to identify the 20 most-visible pages. 3. Extract the list of page URLs from the results. 4. Call `batch_url_inspection` with up to 10 URLs at a time (API limit). Run twice if needed to cover all 20 pages. 5. Categorize each URL by verdict:

• ✅ **Indexed** (PASS)
• ⚠️ **Soft 404 / Excluded**
• ❌ **Not indexed / Blocked**
• 🔍 **Canonical mismatch** (Google chose a different canonical)

6. For each issue, provide the specific `coverageState`, `pageFetchState`, or `robotsTxtState` from the inspection.

Output format

Present as a prioritized action list:

1. **Critical** — Not indexed pages that have impressions (visibility being lost) 2. **High** — Canonical mismatches on high-traffic pages 3. **Medium** — Robots.txt or fetch blocks 4. **Low** — Soft exclusions on low-traffic pages

Include a summary table: page URL | verdict | issue | recommended action.