/ads-create
Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad
$ npx -y skills add AgriciDaniel/claude-ads --skill ads-create --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/ads-create
Context preview
The summary Claude sees to decide when to auto-load this skill.
Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad
SKILL.md
ads-create.SKILL.mdname: ads-create
description: "Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad concepts, ad copy, ad messaging, creative brief, headlines, descriptions."
Campaign Concepts and Copy
1. Load the validated setup/brand profile, objective, audience, offer, proof, platform/placement requirements, policy context, and optional audit findings. 2. Separate factual claims, operator-approved claims, and creative hypotheses. 3. Generate materially distinct strategic concepts, not cosmetic rewrites. 4. For each concept, define insight, promise, proof, hook, narrative, CTA, objections, platform adaptations, destination, and experiment hypothesis. 5. Validate copy limits and policy against current platform references. Load only the active files among `ads/references/google-creative-specs.md`, `meta-creative-specs.md`, `youtube-creative-specs.md`, `linkedin-creative-specs.md`, `tiktok-creative-specs.md`, and `microsoft-creative-specs.md`; use the dated source ledger for every current specification claim. 6. Return a versioned creative brief and copy deck inside the run directory.
Do not invent testimonials, certifications, scarcity, prices, outcomes, or regulated claims. Human review remains required before production or launch.
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name: ads-create description: "Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad concepts, ad copy, ad messaging, creative brief, headlines, descriptions."
Campaign Concepts and Copy
1. Load the validated setup/brand profile, objective, audience, offer, proof, platform/placement requirements, policy context, and optional audit findings. 2. Separate factual claims, operator-approved claims, and creative hypotheses. 3. Generate materially distinct strategic concepts, not cosmetic rewrites. 4. For each concept, define insight, promise, proof, hook, narrative, CTA, objections, platform adaptations, destination, and experiment hypothesis. 5. Validate copy limits and policy against current platform references. Load only the active files among `ads/references/google-creative-specs.md`, `meta-creative-specs.md`, `youtube-creative-specs.md`, `linkedin-creative-specs.md`, `tiktok-creative-specs.md`, and `microsoft-creative-specs.md`; use the dated source ledger for every current specification claim. 6. Return a versioned creative brief and copy deck inside the run directory.
Do not invent testimonials, certifications, scarcity, prices, outcomes, or regulated claims. Human review remains required before production or launch.
Claude-first, portable paid-media operations for agencies, consultants, and in-house performance teams. Claude Ads turns authorized exports or account reads into source-grounded audits, plans, creative workflows, experiments, monitoring, and reports.
Repo: AgriciDaniel/claude-ads
Other skills on claude-ads.
- /ads-amazon
Audit Amazon Ads profiles, regions, Sponsored Products, Sponsored Brands, Sponsored Display, DSP, portfolios, targeting, search terms, retail readiness, creative, budgets, ACOS, TACOS, reporting, and policy. Use for Amazon Ads, sponsored ads, Amazon PPC, ACOS, TACOS, ASIN
Open skill - /ads-apple
Audit Apple Ads measurement, AdServices and AdAttributionKit, campaign and keyword structure, Search Match, App Store placements, custom product pages, bidding, budgets, MMP reconciliation, and policy. Use for Apple Ads, Apple Search Ads, App Store ads, Search Match, custom
Open skill - /ads-attribution
Audit cross-platform attribution, conversion definitions, reporting windows, GA4, AdServices and AdAttributionKit, MMPs, browser and server events, offline conversions, and platform reconciliation. Use for attribution audit, attribution models, conversion windows, requests to
Open skill - /ads-audit
Run a source-grounded paid-advertising audit for one or more of Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat, and X. Use for full ad checks, account health reviews, paid-media diagnostics, partial audits after authentication or
Open skill - /ads-budget
Plan and review paid-media budgets, bidding, pacing, marginal return, forecasts, CPA, ROAS, MER, LTV:CAC, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, budget forecast, ROAS target, or
Open skill - /ads-competitor
Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms. Use for competitor ads, ad libraries, ad spy, competitive PPC analysis, competitor creative,
Open skill

