/geo-update
Pull the latest GEO-SEO skill updates from the upstream repository. Compares installed files against the latest release, shows what changed, and updates all skills, agents, scripts, and schema templates in place.
$ npx -y skills add zubair-trabzada/geo-seo-claude --skill geo-update --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/geo-update
Context preview
The summary Claude sees to decide when to auto-load this skill.
Pull the latest GEO-SEO skill updates from the upstream repository. Compares installed files against the latest release, shows what changed, and updates all skills, agents, scripts, and schema templates in place.
SKILL.md
geo-update.SKILL.mdname: geo-update
description: Pull the latest GEO-SEO skill updates from the upstream repository. Compares installed files against the latest release, shows what changed, and updates all skills, agents, scripts, and schema templates in place.
allowed-tools:
- Bash
- Read
- Write
GEO-SEO Update Skill
Purpose
Updates the locally installed GEO-SEO skills, agents, scripts, and schema templates to the latest version from the upstream repository. Shows a summary of what changed before and after the update.
---
Update Workflow
Step 1: Determine Installed Location
The GEO-SEO toolkit installs to these locations under `~/.claude/`:
| Component | Install Path | |-----------|-------------| | Main skill | `~/.claude/skills/geo/` | | Sub-skills | `~/.claude/skills/geo-*/` | | Agents | `~/.claude/agents/geo-*.md` | | Scripts | `~/.claude/skills/geo/scripts/` | | Schema templates | `~/.claude/skills/geo/schema/` | | Hooks | `~/.claude/skills/geo/hooks/` |
Verify the installation exists by checking for `~/.claude/skills/geo/SKILL.md`. If it does not exist, inform the user that GEO-SEO is not installed and suggest running the installer instead.
Step 2: Clone Latest from Upstream
TEMP_DIR=$(mktemp -d)
git clone --depth 1 https://github.com/zubair-trabzada/geo-seo-claude.git "$TEMP_DIR/repo"
If the clone fails, report the error and stop. Do not modify any installed files.
Step 3: Compare Installed vs Latest
Before copying files, generate a diff summary so the user knows what will change:
1. For each component directory, compare the installed files against the cloned files using `diff --recursive --brief`. 2. Categorise changes as:
- **New files** — exist in upstream but not locally
- **Modified files** — exist in both but differ
- **Removed files** — exist locally but not in upstream (these are NOT deleted automatically)
3. Present the summary to the user.
Step 4: Apply Updates
Copy files from the cloned repo over the installed locations:
CLAUDE_DIR="${HOME}/.claude"
SOURCE_DIR="$TEMP_DIR/repo"
# Main skill
cp -r "$SOURCE_DIR/geo/"* "$CLAUDE_DIR/skills/geo/"
# Sub-skills
for skill_dir in "$SOURCE_DIR/skills"/*/; do
skill_name=$(basename "$skill_dir")
mkdir -p "$CLAUDE_DIR/skills/${skill_name}"
cp -r "$skill_dir"* "$CLAUDE_DIR/skills/${skill_name}/"
done
# Agents
for agent_file in "$SOURCE_DIR/agents/"*.md; do
cp "$agent_file" "$CLAUDE_DIR/agents/"
done
# Scripts
if [ -d "$SOURCE_DIR/scripts" ]; then
cp -r "$SOURCE_DIR/scripts/"* "$CLAUDE_DIR/skills/geo/scripts/"
chmod +x "$CLAUDE_DIR/skills/geo/scripts/"*.py 2>/dev/null || true
fi
# Schema templates
if [ -d "$SOURCE_DIR/schema" ]; then
cp -r "$SOURCE_DIR/schema/"* "$CLAUDE_DIR/skills/geo/schema/"
fi
# Hooks
if [ -d "$SOURCE_DIR/hooks" ] && [ "$(ls -A "$SOURCE_DIR/hooks" 2>/dev/null)" ]; then
mkdir -p "$CLAUDE_DIR/skills/geo/hooks"
cp -r "$SOURCE_DIR/hooks/"* "$CLAUDE_DIR/skills/geo/hooks/"
chmod +x "$CLAUDE_DIR/skills/geo/hooks/"* 2>/dev/null || true
fiStep 5: Update Python Dependencies
If `requirements.txt` exists in the upstream repo and differs from the installed version:
python3 -m pip install -r "$SOURCE_DIR/requirements.txt" --quiet
Report any failures but do not treat them as fatal.
Step 6: Clean Up
rm -rf "$TEMP_DIR"
Step 7: Report Results
Present a summary:
GEO-SEO Update Complete
=======================
New files: [count]
Modified files: [count]
Unchanged: [count]
Removed upstream (kept locally): [count]
Dependencies: [updated / unchanged / failed]
If there were removed files upstream, list them and suggest the user review whether to delete them manually.
---
Important Notes
- **Never delete locally installed files** that no longer exist upstream. The user may have customised them. List them and let the user decide.
- **Never modify `~/.claude/settings.json` or `~/.claude/settings.local.json`** — these are user configuration files, not part of the GEO-SEO toolkit.
- **If already up to date** (no diff), report that and skip the copy step.
- **Restart notice:** Remind the user that skill changes take effect in new Claude Code sessions. They should restart their session to use the updated skills.
Read more
name: geo-update description: Pull the latest GEO-SEO skill updates from the upstream repository. Compares installed files against the latest release, shows what changed, and updates all skills, agents, scripts, and schema templates in place. allowed-tools: - Bash - Read - Write
GEO-SEO Update Skill
Purpose
Updates the locally installed GEO-SEO skills, agents, scripts, and schema templates to the latest version from the upstream repository. Shows a summary of what changed before and after the update.
---
Update Workflow
Step 1: Determine Installed Location
The GEO-SEO toolkit installs to these locations under `~/.claude/`:
| Component | Install Path | |-----------|-------------| | Main skill | `~/.claude/skills/geo/` | | Sub-skills | `~/.claude/skills/geo-*/` | | Agents | `~/.claude/agents/geo-*.md` | | Scripts | `~/.claude/skills/geo/scripts/` | | Schema templates | `~/.claude/skills/geo/schema/` | | Hooks | `~/.claude/skills/geo/hooks/` |
Verify the installation exists by checking for `~/.claude/skills/geo/SKILL.md`. If it does not exist, inform the user that GEO-SEO is not installed and suggest running the installer instead.
Step 2: Clone Latest from Upstream
TEMP_DIR=$(mktemp -d) git clone --depth 1 https://github.com/zubair-trabzada/geo-seo-claude.git "$TEMP_DIR/repo"
If the clone fails, report the error and stop. Do not modify any installed files.
Step 3: Compare Installed vs Latest
Before copying files, generate a diff summary so the user knows what will change:
1. For each component directory, compare the installed files against the cloned files using `diff --recursive --brief`. 2. Categorise changes as:
- **New files** — exist in upstream but not locally
- **Modified files** — exist in both but differ
- **Removed files** — exist locally but not in upstream (these are NOT deleted automatically)
3. Present the summary to the user.
Step 4: Apply Updates
Copy files from the cloned repo over the installed locations:
CLAUDE_DIR="${HOME}/.claude"
SOURCE_DIR="$TEMP_DIR/repo"
# Main skill
cp -r "$SOURCE_DIR/geo/"* "$CLAUDE_DIR/skills/geo/"
# Sub-skills
for skill_dir in "$SOURCE_DIR/skills"/*/; do
skill_name=$(basename "$skill_dir")
mkdir -p "$CLAUDE_DIR/skills/${skill_name}"
cp -r "$skill_dir"* "$CLAUDE_DIR/skills/${skill_name}/"
done
# Agents
for agent_file in "$SOURCE_DIR/agents/"*.md; do
cp "$agent_file" "$CLAUDE_DIR/agents/"
done
# Scripts
if [ -d "$SOURCE_DIR/scripts" ]; then
cp -r "$SOURCE_DIR/scripts/"* "$CLAUDE_DIR/skills/geo/scripts/"
chmod +x "$CLAUDE_DIR/skills/geo/scripts/"*.py 2>/dev/null || true
fi
# Schema templates
if [ -d "$SOURCE_DIR/schema" ]; then
cp -r "$SOURCE_DIR/schema/"* "$CLAUDE_DIR/skills/geo/schema/"
fi
# Hooks
if [ -d "$SOURCE_DIR/hooks" ] && [ "$(ls -A "$SOURCE_DIR/hooks" 2>/dev/null)" ]; then
mkdir -p "$CLAUDE_DIR/skills/geo/hooks"
cp -r "$SOURCE_DIR/hooks/"* "$CLAUDE_DIR/skills/geo/hooks/"
chmod +x "$CLAUDE_DIR/skills/geo/hooks/"* 2>/dev/null || true
fiStep 5: Update Python Dependencies
If `requirements.txt` exists in the upstream repo and differs from the installed version:
python3 -m pip install -r "$SOURCE_DIR/requirements.txt" --quiet
Report any failures but do not treat them as fatal.
Step 6: Clean Up
rm -rf "$TEMP_DIR"
Step 7: Report Results
Present a summary:
GEO-SEO Update Complete ======================= New files: [count] Modified files: [count] Unchanged: [count] Removed upstream (kept locally): [count] Dependencies: [updated / unchanged / failed]
If there were removed files upstream, list them and suggest the user review whether to delete them manually.
---
Important Notes
- **Never delete locally installed files** that no longer exist upstream. The user may have customised them. List them and let the user decide.
- **Never modify `~/.claude/settings.json` or `~/.claude/settings.local.json`** — these are user configuration files, not part of the GEO-SEO toolkit.
- **If already up to date** (no diff), report that and skip the copy step.
- **Restart notice:** Remind the user that skill changes take effect in new Claude Code sessions. They should restart their session to use the updated skills.
GEO-first SEO skill for Claude Code. Comprehensive AI search optimization for any website — citability scoring, AI crawler analysis, brand authority, schema markup, platform-specific optimization, and PDF reports. If you want learn how to sell this to real businesses, check out the skool community
Repo: zubair-trabzada/geo-seo-claude
Other skills on geo-seo-claude.
- /geo-audit
Full website GEO+SEO audit with parallel subagent delegation. Orchestrates a comprehensive Generative Engine Optimization audit across AI citability, platform analysis, technical infrastructure, content quality, and schema markup. Produces a composite GEO Score (0-100) with
Open skill - /geo-brand-mentions
Brand mention and authority scanner for AI visibility. Analyzes brand presence across platforms that AI models rely on for entity recognition and citation decisions. Produces a Brand Authority Score (0-100) with platform-specific recommendations.
Open skill - /geo-citability
AI citability scoring and optimization. Analyzes web page content to determine how likely AI systems (ChatGPT, Claude, Perplexity, Gemini) are to cite or quote passages from the page. Provides a citability score (0-100) with specific rewrite suggestions.
Open skill - /geo-compare
Monthly delta tracking and progress reporting for GEO clients. Compares two GEO audits (baseline vs. current), calculates score improvements across all categories, tracks action item completion, and generates a "here's your progress" client report. Use when user says "compare",
Open skill - /geo-content
Content quality and E-E-A-T assessment for AI citability — evaluate experience, expertise, authoritativeness, trustworthiness, and content structure
Open skill - /geo-crawlers
AI crawler access analysis. Checks robots.txt, meta tags, and HTTP headers to determine which AI crawlers can access the site. Provides a complete access map and recommendations for maximizing AI visibility while maintaining appropriate control.
Open skill

