/personal-branding
Use when building personal brand equity to monetize influence, expertise, or reputation
$ npx -y skills add vivy-yi/xiaohongshu-skills --skill personal-branding --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/personal-branding
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use when building personal brand equity to monetize influence, expertise, or reputation
SKILL.md
personal-branding.SKILL.mdname: personal-branding description: Use when building personal brand equity to monetize influence, expertise, or reputation
个人品牌 (Personal Branding)
概述
**个人品牌 = 专业能力 + 独特风格 + 持续输出 + 社会认同**
品牌要素
- 定位
- 价值观
- 视觉识别
- 声音调性
变现方式
- 知识付费
- 咨询服务
- 品牌代言
- 产品销售
建设步骤
1. 明确定位 2. 打造内容 3. 建立信任 4. 商业化
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**最后提醒:个人品牌是长期资产。投资建设,持续经营,价值会不断增长。**
版本: v3.0 Complete Edition 更新: 2025-01-22 状态: ✅ 完整 (139个技能)
Other skills on xiaohongshu-skills.
- /audio-processing
Use when processing audio for Xiaohongshu content, editing voiceovers, improving sound quality, creating podcasts, or producing audio-based posts
Open skill - /content-layout
Use when designing visual layout for Xiaohongshu carousel content, organizing information on images, creating easy-to-read text overlays, or structuring multi-slide content for maximum engagement and readability
Open skill - /content-planning
Use when planning Xiaohongshu content calendar, running out of content ideas, needing systematic approach to content creation, or wanting to align content with account goals
Open skill - /content-portfolio
内容作品集管理 - 系统化整理、展示和优化你的内容资产
Open skill - /content-repurposing
Use when repurposing Xiaohongshu content, recycling existing posts, adapting content for different formats, maximizing content value, or creating content variations from core material
Open skill - /content-scaling
内容规模化生产 - 从单打独斗到系统化内容工厂的高效方法论
Open skill

