/customer-lifetime-value
Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability
$ npx -y skills add vivy-yi/xiaohongshu-skills --skill customer-lifetime-value --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/customer-lifetime-value
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability
SKILL.md
customer-lifetime-value.SKILL.mdname: customer-lifetime-value description: Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability
客户生命周期价值 (CLV/LTV)
概述
**CLV = 客单价 × 购买频率 × 客户生命周期**
计算方法
**简单CLV:**
CLV = (客单价 × 年购买次数 × 客户年数) - 获客成本
**优化CLV:**
- 提高客单价
- 增加购买频率
- 延长客户生命周期
关键指标
- 获客成本 (CAC)
- CLV/CAC比例
- 复购率
- 留存率
优化策略
- 会员体系
- 复购激励
- 交叉销售
- 向上销售
---
**最后提醒:CLV是商业健康的关键指标。优化CLV比单纯追求新客户更有价值。**
版本: v3.0 Complete Edition 更新: 2025-01-22 状态: ✅ 完整 (139个技能)
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