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Marketing
Skill

/customer-lifetime-value

Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability

From plugin
xiaohongshu-skills
364139 skills
Install
$ npx -y skills add vivy-yi/xiaohongshu-skills --skill customer-lifetime-value --agent claude-code

How it fires

How this skill gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.
  • Slash command/customer-lifetime-value

Context preview

The summary Claude sees to decide when to auto-load this skill.

Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability

SKILL.md

customer-lifetime-value.SKILL.md
name: customer-lifetime-value
description: Use when needing to calculate, analyze, or optimize customer lifetime value (CLV/LTV) to improve business profitability

客户生命周期价值 (CLV/LTV)

概述

**CLV = 客单价 × 购买频率 × 客户生命周期**

计算方法

**简单CLV:**

CLV = (客单价 × 年购买次数 × 客户年数) - 获客成本

**优化CLV:**

  • 提高客单价
  • 增加购买频率
  • 延长客户生命周期

关键指标

  • 获客成本 (CAC)
  • CLV/CAC比例
  • 复购率
  • 留存率

优化策略

  • 会员体系
  • 复购激励
  • 交叉销售
  • 向上销售

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**最后提醒:CLV是商业健康的关键指标。优化CLV比单纯追求新客户更有价值。**

Ships withxiaohongshu-skills

版本: v3.0 Complete Edition 更新: 2025-01-22 状态: ✅ 完整 (139个技能)

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