/content-calendar
Builds a month of social media post ideas for SMBs. Takes brand context, platforms, and goals and produces a structured content calendar with post topics, formats, angles, and visual direction for each slot. Output saves to context/content-calendar.md for use by /caption-writer
$ npx -y skills add stevenflanagan1/social-ai-team --skill content-calendar --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
- You can call itInvoke it directly when you want it.
- Slash command
/content-calendar
Context preview
The summary Claude sees to decide when to auto-load this skill.
Builds a month of social media post ideas for SMBs. Takes brand context, platforms, and goals and produces a structured content calendar with post topics, formats, angles, and visual direction for each slot. Output saves to context/content-calendar.md for use by /caption-writer
A set of Claude Code skills that work together as a complete social media team for small and medium businesses. Each skill is a specialist.
Other skills on social-ai-team.
- /brand-onboarding
Brand onboarding setup skill. Captures a client's visual identity, content patterns, audience, and goals through evidence capture + pre-filled client doc + structured intake. Writes context/brand-style.md as the foundation for all social skills. Run once per client before using
Open skill - /caption-writer
Writes on-brand social media captions for SMBs. Takes post concepts or a content calendar and produces ready-to-post captions with hooks, body copy, CTAs, and hashtags. Reads brand-style.md for voice and tone. Supports Instagram, LinkedIn, Facebook, TikTok, and X. Batch and
Open skill - /linkedin-writer
LinkedIn Content Specialist. Writes LinkedIn-native posts for SMB clients — first-person, professional-but-human, built for LinkedIn's format and algorithm. Not adapted captions: posts written from first principles for the platform. Reads brand-style.md and content-calendar.md.
Open skill - /publisher
Social Media Publisher. Takes approved content from outputs/ and schedules it across platforms via Blotato MCP. Generates infographic-style visuals (stat cards, framework diagrams, process graphics, quote graphics) for posts flagged by platform-specialist skills. Requires
Open skill - /social-creative-designer
Creative Designer skill. Takes a post concept, a client product photo, or a real lifestyle photo and produces on-brand social media visuals using the client's brand style guide. Four modes — Generate (AI image from concept), Composite (client product photo anchored in an
Open skill - /social-media-manager
Social Media Manager role skill. Orchestrates the full SMB social media workflow across three layers — Foundation (brand setup + calendar), Content Creation (captions, platform-specialist posts, visuals), and Distribution (scheduling via Blotato + performance review).
Open skill