/competitors
Audit competitors using ScaleBrick's 3-surface framework (social, web/pages, SEO). Categorizes their pricing, features, and landing pages. Identifies gaps you can exploit, positioning angles no one is claiming, and specific moves you can make this week.
$ npx -y skills add ScaleBrick/founder-marketing-skills --skill competitors --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
- You can call itInvoke it directly when you want it.
- Slash command
/competitors
Context preview
The summary Claude sees to decide when to auto-load this skill.
Audit competitors using ScaleBrick's 3-surface framework (social, web/pages, SEO). Categorizes their pricing, features, and landing pages. Identifies gaps you can exploit, positioning angles no one is claiming, and specific moves you can make this week.
by ScaleBrick. Free. MIT. No account, no API keys. Open-source marketing skills for founders who do their own marketing. Keyword research, growth strategy, social search audit, and competitor intelligence.
Other skills on founder-marketing-skills.
- /audit
Analyze whether TikTok or Instagram search traffic is a viable growth channel for your business. Uses ScaleBrick's framework to evaluate demand, competition, content fit, and intent categories. Ends with a go/no-go recommendation.
Open skill - /keywords
Research high-intent TikTok and Instagram search keywords using ScaleBrick's framework. Returns categorized keywords with intent type, search volume estimate, difficulty score, and content angle for each.
Open skill - /strategy
Generate a full marketing strategy using ScaleBrick's "TikTok as Search Engine" framework. Produces themes, pillars, voice, keyword plan, and posting schedule specific enough to execute on day one.
Open skill