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Productivity
Command

/interview

Prepare a customer interview script or summarize an interview transcript into structured insights

From plugin
pm-skills
25k42 skills42 commands
Install
$ npx -y skills add phuryn/pm-skills --agent claude-code

How it fires

How this command gets triggered: by you, by Claude, or both.

  • Fires itselfClaude auto-loads it when your prompt matches the work.
  • You can call itInvoke it directly when you want it.
  • Slash command/interview

Context preview

What this command does when you run it.

Prepare a customer interview script or summarize an interview transcript into structured insights

Command definition

interview.md
description: Prepare a customer interview script or summarize an interview transcript into structured insights
argument-hint: "[prep|summarize] <topic or transcript>"

/interview -- Customer Interview Prep & Summary

Two modes: **prep** creates a structured interview script before you talk to customers, **summarize** extracts insights after you've done the interview.

Invocation

/interview prep Onboarding experience for enterprise users
/interview summarize [paste transcript or upload file]
/interview                    # asks which mode you need

Modes

---

Prep Mode

Create a structured interview script tailored to your research question.

Workflow

**Step 1: Understand the Research Goal**

Ask the user:

  • What are you trying to learn? (specific research question)
  • Who are you interviewing? (segment, role, relationship to product)
  • How much time do you have? (15 min, 30 min, 60 min)
  • What decisions will this research inform?

**Step 2: Generate Interview Script**

Apply the **interview-script** skill:

  • Follow "The Mom Test" principles — ask about their life, not your idea
  • No leading questions, no pitching, focus on past behavior and real situations
  • Structure the script in sections:
## Interview Script: [Research Topic]

**Research Question**: [what we're trying to learn]
**Target Participant**: [who]
**Duration**: [X] minutes

### Warm-up (3-5 min)
[Rapport-building questions, role/context understanding]

### Core Exploration (15-40 min)
[JTBD probing, past behavior, current workflow, pain points]
- For each question: the question + why you're asking it + follow-up prompts

### Specific Topics (5-10 min)
[Targeted questions about specific features or concepts — if needed]

### Wrap-up (3-5 min)
[Open-ended closing, referral ask, next steps]

### Note-Taking Template
[Pre-formatted template to capture insights during the interview]

### Red Flags to Watch For
[Signs the conversation is going off-track or the participant is being polite rather than honest]

**Step 3: Customize and Review**

  • Adjust question count to fit the time slot
  • Add probing questions for specific hypotheses the user wants to test
  • Flag questions that might lead the witness
  • Offer a printable version (markdown file saved to workspace)

---

Summarize Mode

Transform an interview transcript into structured, actionable insights.

Workflow

**Step 1: Accept the Transcript**

Accept in any format:

  • **Pasted text**: Raw transcript or notes
  • **Uploaded file**: Document, text file, or meeting notes export
  • **Audio summary**: If the user describes what was said (not a full transcript)

If the input is rough notes rather than a full transcript, work with what's available and note the limitations.

**Step 2: Extract and Structure**

Apply the **summarize-interview** skill:

Parse the transcript to identify:

  • **Participant profile**: Role, experience level, segment, context
  • **Jobs to Be Done**: What the participant is trying to accomplish
  • **Current workflow**: How they solve the problem today
  • **Pain points**: Frustrations, workarounds, time sinks
  • **Satisfaction signals**: What works well, moments of delight
  • **Quotes**: Verbatim quotes that capture key insights (with timestamps if available)
  • **Surprises**: Anything unexpected or that contradicts assumptions
  • **Feature reactions**: If specific features/concepts were discussed, capture reactions

**Step 3: Generate Interview Summary**

## Interview Summary

**Participant**: [anonymized profile — role, segment, experience]
**Date**: [if known]
**Duration**: [if known]
**Interviewer**: [if known]

### Key Insights
1. **[Insight]** — [supporting evidence/quote]
2. **[Insight]** — [supporting evidence/quote]
3. ...

### Jobs to Be Done
- **Primary JTBD**: [When I..., I want to..., so I can...]
- **Related JTBDs**: [additional jobs]

### Current Workflow
[How the participant currently solves the problem, step by step]

### Pain Points
| Pain Point | Severity | Quote |
|-----------|----------|-------|

### Satisfaction Signals
| What Works | Why | Quote |
|-----------|-----|-------|

### Notable Quotes
> "[quote]" — on [topic]

### Assumptions Validated / Invalidated
| Assumption | Status | Evidence |
|-----------|--------|----------|

### Action Items
- [ ] [Follow-up action from this interview]
- [ ] [Research question to explore further]

### Raw Notes
[If helpful, include annotated key sections]

Save the summary as a markdown file.

**Step 4: Connect to Broader Research**

Offer:

  • "Want me to **compare this with other interview summaries** you've done?"
  • "Should I **update assumptions** based on what this participant said?"
  • "Want me to **extract personas** from multiple interviews?"

Notes

  • In prep mode, always include "why you're asking" annotations — they help the interviewer stay on track
  • In summarize mode, distinguish between what the participant *said* vs. what they *did* (behavioral > stated)
  • Flag contradictions within the same interview (says one thing, describes doing another)
  • If the transcript mentions competitor products, capture competitive intelligence
  • For summarize mode, if multiple transcripts are provided, synthesize across them with cross-participant patterns
Read more
Ships withpm-skills

68 PM skills and 42 chained workflows across 9 plugins. Claude Code, Cowork, and more. From discovery to strategy, execution, launch, growth, and shipping AI-built code. Designed for Claude Code and Cowork. Skills compatible with other AI assistants.

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Repo: phuryn/pm-skills