/brand-monitor

name: brand-monitor
description: >
  Brand monitoring and mention tracking via the Brand.dev API. Use when asked to
  monitor brand mentions, track sentiment, find PR opportunities, detect logo
  usage, or analyze brand presence online. Trigger phrases: "brand monitoring",
  "mention tracking", "brand sentiment", "PR opportunities", "logo detection",
  "brand.dev", "brand mentions", "media monitoring".

Brand Monitor

Track brand mentions, analyze sentiment, and discover PR opportunities using the Brand.dev API.

Prerequisites

Requires `BRANDDEV_API_KEY` set in `.env`, `.env.local`, or `~/.claude/.env.global`.

echo "BRANDDEV_API_KEY is ${BRANDDEV_API_KEY:+set}"

If the key is not set, instruct the user: > You need a Brand.dev API key. Get one at https://brand.dev/ > Then add `BRANDDEV_API_KEY=your_key` to your `.env` file.

API Base

All requests go to `https://api.brand.dev/v1/` with the header `Authorization: Bearer {BRANDDEV_API_KEY}`.

---

1. Brand Search

Search for mentions of a brand name across the web.

Endpoint

GET https://api.brand.dev/v1/brand/search

Parameters

| Param | Type | Description | |-------|------|-------------| | `query` | string | Brand name or phrase to search | | `limit` | int | Number of results (default 20, max 100) | | `offset` | int | Pagination offset | | `sort` | string | `relevance` or `date` | | `from_date` | string | Start date (YYYY-MM-DD) | | `to_date` | string | End date (YYYY-MM-DD) |

Example curl

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/brand/search?query=YourBrand&limit=20&sort=date"

Response Parsing

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/brand/search?query=YourBrand&limit=20" \
  | python3 -c "
import json, sys
data = json.load(sys.stdin)
for m in data.get('results', []):
    print(f\"Source: {m.get('source','')}  |  Title: {m.get('title','')}  |  Sentiment: {m.get('sentiment','n/a')}  |  Date: {m.get('published_at','')}\")
    print(f\"  URL: {m.get('url','')}\")
    print()
"

---

2. Brand Info Lookup

Get structured brand information for any company or product.

Endpoint

GET https://api.brand.dev/v1/brand/info

Parameters

| Param | Type | Description | |-------|------|-------------| | `domain` | string | Company domain (e.g., `stripe.com`) | | `name` | string | Brand name (alternative to domain) |

Example curl

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/brand/info?domain=stripe.com"

Response Fields

• `name`: Official brand name
• `domain`: Primary domain
• `description`: Brand description
• `industry`: Industry classification
• `founded`: Year founded
• `headquarters`: Location
• `social_profiles`: Links to social media
• `logos`: Brand logo URLs
• `colors`: Brand color palette
• `employees_range`: Company size estimate

---

3. Logo Detection

Detect brand logos in images across the web.

Endpoint

GET https://api.brand.dev/v1/logo/search

Parameters

| Param | Type | Description | |-------|------|-------------| | `brand` | string | Brand name to search for | | `domain` | string | Filter to specific domain | | `limit` | int | Number of results |

Example curl

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/logo/search?brand=YourBrand&limit=20"

Use logo detection to find:

• Unauthorized logo usage
• Partner and sponsor visibility
• Event coverage and media placements
• Counterfeit product listings

---

4. Mention Tracking

Set up ongoing tracking for brand mentions.

Create a Monitor

POST https://api.brand.dev/v1/monitors

Body

{
  "name": "My Brand Monitor",
  "keywords": ["YourBrand", "Your Brand", "yourbrand.com"],
  "exclude_keywords": ["unrelated term"],
  "sources": ["news", "blogs", "social", "forums", "reviews"],
  "languages": ["en"],
  "notify_email": "alerts@yourdomain.com"
}

Example curl

curl -s -X POST -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  -H "Content-Type: application/json" \
  "https://api.brand.dev/v1/monitors" \
  -d '{
    "name": "Brand Alert",
    "keywords": ["YourBrand"],
    "sources": ["news", "blogs", "social"],
    "languages": ["en"]
  }'

List Monitors

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/monitors"

Get Monitor Results

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/monitors/{monitor_id}/mentions?limit=50&sort=date"

---

5. Sentiment Analysis

Analyze sentiment of brand mentions.

Endpoint

GET https://api.brand.dev/v1/brand/sentiment

Parameters

| Param | Type | Description | |-------|------|-------------| | `query` | string | Brand name | | `from_date` | string | Start date | | `to_date` | string | End date | | `granularity` | string | `day`, `week`, or `month` |

Example curl

curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
  "https://api.brand.dev/v1/brand/sentiment?query=YourBrand&from_date=2024-01-01&to_date=2024-03-31&granularity=week"

Sentiment Scores

• **Positive** (> 0.3): Praise, recommendations, positive reviews
• **Neutral** (-0.3 to 0.3): Factual mentions, news coverage
• **Negative** (< -0.3): Complaints, criticism, negative reviews

---

6. Competitor Mention Comparison

Compare brand mention volume and sentiment against competitors.

Workflow

1. Search mentions for your brand and each competitor 2. Compare mention counts over the same time period 3. Compare sentiment distributions 4. Identify sources where competitors get mentioned but you do not

# For each brand, get mention counts
for brand in "YourBrand" "Competitor1" "Competitor2"; do
  count=$(curl -s -H "Authorization: Bearer ${BRANDDEV_API_KEY}" \
    "https://