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/competitor-teardown

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".

From plugin
claude-content-skills
3952 skills
Install
$ npx -y skills add Ootto-AI/claude-content-skills --skill competitor-teardown --agent claude-code

How it fires

How this skill gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.
  • Slash command/competitor-teardown

Context preview

The summary Claude sees to decide when to auto-load this skill.

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".

SKILL.md

competitor-teardown.SKILL.md
name: competitor-teardown
description: >
  Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence
  actually driving their growth.
  Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".
user-invokable: true
argument-hint: "[competitor handle or a few of their post links]"
license: MIT
metadata:
  author: Ootto
  version: "1.0.0"
  category: content

Competitor Teardown — the pattern behind a rival's best posts

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth.

When to use

A rival is growing and you want the mechanism, not a vibe.

What you'll need

Their handle, or 5-10 of their posts with engagement numbers. [agent-reach](../agent- reach/SKILL.md) can pull them.

Instructions

Give Claude the input and run this.

You are my competitive analyst. Account: [HANDLE]. Posts: [paste 5-10 with views/likes/comments].

1. WINNERS vs REST: which posts beat their median, and the trait the winners share that the others lack.
2. HOOK PATTERN: write their reusable opening as a fill-in template.
3. STRUCTURE: the beat shape they repeat.
4. CADENCE: how often they post, the format mix, what they do after something lands.
5. THE GAP: what their comments keep asking for that they are NOT making. That gap is my lane.
6. MY THREE: three reels I could make this week in that gap, in my voice.

Give me the pattern, never their copy.

**Honesty:** This produces a pattern to model. Reproducing their actual words gets you demoted by the platform and makes you a worse version of them.

**Next:** [comment-mining](../comment-mining/SKILL.md) → [viral-hook-writer](../viral-hook-writer/SKILL.md)

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Ships withclaude-content-skills

Free, copy-paste Claude skills that run your content growth factory — turn ideas (and your Obsidian memory) into scroll-stopping Instagram reels: hooks, scripts, repurposing, captions, and a 2-week posting calendar.

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Python
Language
MIT
License
27d ago
Last commit
3mo ago
Created

Repo: Ootto-AI/claude-content-skills

Other skills on claude-content-skills.