/analytics-readout

name: analytics-readout
description: >
  Reads your reel insights and explains in plain English what to make more of and what to stop —
  no jargon.
  Use when the user says "explain my analytics", "what do my numbers mean", "read my insights", "how did this reel do".
user-invokable: true
argument-hint: "[paste your insights, or connect the MCP]"
license: MIT
metadata:
  author: Ootto
  version: "1.0.0"
  category: content

Analytics Readout — your numbers, in plain English

Reads your reel insights and explains in plain English what to make more of and what to stop — no jargon.

When to use

You're looking at insights and can't tell what to do differently.

What you'll need

Your reel or account insights. The Ootto MCP can pull them directly.

Instructions

Give Claude the input and run this.

You are my analyst. Here are my insights: [paste]. My goal right now is: [reach/saves/leads/follows].

1. THE METRIC THAT MATTERS for that goal — and tell me which numbers to stop staring at.
2. VS MY MEDIAN: every figure judged against my own baseline, not anyone else's screenshot.
3. WHERE IT BROKE: if retention data exists — a drop at ~3s is a hook problem, at ~12s a middle problem,
   at the end a CTA problem. Name which.
4. TWO ACTIONS. Not twelve. The two that would move the metric in point 1.
5. WHAT I CAN'T TELL from this data, stated plainly.

Every number must come from what I pasted. If something isn't there, say so — do not estimate.

**Honesty:** No invented figures, no industry benchmarks presented as my data. 'Not enough signal' is a valid answer.

**Next:** [content-audit](../content-audit/SKILL.md)

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