/hreflang-international

name: hreflang-international
argument-hint: "<website URL, e.g. https://example.com>"
description: >
  International / multilingual SEO audit focused on hreflang correctness: missing or
  broken return tags, wrong language/region codes, missing x-default,
  self-referencing errors, hreflang vs canonical conflicts, and inconsistent signals
  across HTML head, HTTP headers and XML sitemap. Also reviews URL structure (ccTLD
  vs subdirectory vs subdomain), language targeting and geo signals. Use whenever
  the user runs a multi-language or multi-region site and asks about hreflang,
  international or multilingual SEO, the wrong-language page showing in search, or
  duplicate content across country versions. Trigger on: "hreflang", "international
  SEO", "multilingual SEO", "multi-region", "wrong language in Google", "x-default",
  "ccTLD vs subdirectory", "geo targeting", "language targeting", "my English page
  shows for Thai users", "th/en page ranking in the wrong country", or any
  cross-language/cross-country ranking question. For full-site audits use
  /seo-analysis; for a single URL use /seo-page.

Canonical NotFair workflow

Read [`../../seo/hreflang-international/SKILL.md`](../../seo/hreflang-international/SKILL.md) completely, then follow it as the active workflow. Resolve every relative reference from that file against `../../seo/hreflang-international/`.