/seo-outreach-report
Use when generating a polished single-PDF SEO snapshot for a third-party domain owner. The output is a decision-maker-friendly document in plain language for non-SEO-experts (shop owners, founders, executives), not a technical site audit. Triggers include "send the owner of X.de
$ npx -y skills add maxschottke-spec/seo-survival-kit --skill seo-outreach-report --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.
- You can call itInvoke it directly when you want it.
- Slash command
/seo-outreach-report
Context preview
The summary Claude sees to decide when to auto-load this skill.
Use when generating a polished single-PDF SEO snapshot for a third-party domain owner. The output is a decision-maker-friendly document in plain language for non-SEO-experts (shop owners, founders, executives), not a technical site audit. Triggers include "send the owner of X.de
Recovery-first decision support for ecommerce/D2C SEO. Claude Code skills for Core Update recovery diagnosis, prioritized action plans, weekly monitoring, and a Change Governor / Settlement Gate that prevents over-optimizing during recovery windows.
Repo: maxschottke-spec/seo-survival-kit
Other skills on seo-survival-kit.
- /ai-citations-tracker
Use when you need to **measure** (not just describe) brand citation frequency across AI search surfaces over time. Runs a configurable brand-mention prompt set weekly against ChatGPT (OpenAI API), Perplexity (Sonar API), and optionally Google AI Mode / AI Overviews / Bing
Open skill - /ai-search-rescue
Use when a site has lost visibility in AI search surfaces (Google AI Overviews, Google AI Mode, ChatGPT citations, Perplexity citations) or wants to systematically work toward being cited rather than just ranked. Trigger phrases include "AI Overviews recovery", "ChatGPT zitiert
Open skill - /channel-economics-analyzer
Use when an e-commerce business sells across multiple channels (own shop, Amazon, OTTO, eBay, Etsy, Zalando, etc.) and wants to know which channel is actually profitable vs which is bleeding money — e.g. "which channel makes money?", "is OTTO/Amazon worth it?", "channel
Open skill - /competitor-deep-audit
Use when an e-commerce or content site wants to deeply understand WHO their organic competitors are (often surprising — not the brands they think) and WHERE the competitors outrank them — e.g. "competitor analysis", "keyword gap analysis", "who outranks me",
Open skill - /gsc-deep-dive
Use when the user wants Google Search Console data pulled directly into the session instead of manually screenshotting / CSV-exporting from search.google.com. Pulls top queries, top pages, coverage status, manual actions, security issues, and Core Web Vitals field data via the
Open skill - /post-core-update-recovery
Use when a website experienced a sudden visibility/ranking drop that correlates with a published Google Core Update — symptoms include broad ranking loss across many keywords in a short window (1–6 weeks), Sistrix VI dropping 30 %+ from peak, sales/leads falling despite no
Open skill